Your objectives

2. Your objectives The most common objectives sought by my clients in marketing their property are: Getting the best possible sale price for their property. In the least amount of time. With a minimum amount of inconvenience. Would these objectives describe your immediate concerns?

3. Marketing your property Two key questions to begin: What is the market value of your property? How can I effectively market your property? I will demonstrate how I can effectively market your property. Then, we can discuss your pricing strategy.

4. My commitment My guarantee in marketing your property: You will always know what actions are being taken to sell your property. I will provide you with regular updates onour progress. I will keep you informed of changingmarket conditions. I will keep you up to date on what other properties are selling for.

5. Introducing Carriage Trade Carriage Trade is Royal LePage’s exclusive luxury brand supported by a unique home marketing program. Carriage Trade is designed to offer the most distinguished homes in Canada to discerning buyers from around the world. Only exceptional properties like yours qualify for Carriage Trade – properties of distinction that stand apart from the rest of the market.

6. Stand apart with Carriage Trade Carriage Trade qualification criteria ensures your property is listed among the most distinguished homes in Canada: Price – Your Freehold, Condo or Recreational property list price is at least three times the average residential sale price or four times the average sale price for Metro Vancouver, Calgary, Greater Toronto and Greater Montreal. Location – Your property is situated in a prestigious, sought-after neighbourhood or on prized acreage or land. Distinction – Your property possesses one or more distinguishing characteristics.

7. Carriage Trade criteria (continued) Other distinguishing characteristics may include: Amenities Automation technology or other features that provide unique ownership advantages such as a library, stables, or an observatory Design The architecture and the interior design are luxurious or otherwise desirable A noteworthy architect designed the home Special materials or strategies were employed in the home’s construction .

8. Carriage Trade criteria (continued) Distinguishing characteristics may also include: Property Situated on coveted land, in a luxurious building, or sprawling acreage Breathtaking views, inspired landscaping Waterfront, or mountain location Exclusive privacy or limited access History There is a historical designation or significance associated with the residence .

9. Meeting your objectives I will leverage sophisticated Carriage Trade marketing tools: Distinctive Carriage Trade lawn sign Carriage Trade exclusive property website:carriagetradeproperties.ca Carriage Trade print and web marketing materials Carriage Trade luxury advertising program With my in-depth knowledge of your neighbourhoodand high-end buyers,I will uniquely position your property in the marketplace. Let me tell you more about the Carriage Trade marketing strategy.

10. Distinctive lawn signs Require a sign of distinction to differentiate your property Distinctive Carriage Trade logo reflects a property worthy of special consideration Sophisticated black background commands attention Stands above and beyond other signage

11. Exceptional marketing materials With a sophisticated aesthetic that appeals to the most discerning buyers, Carriage Trade marketing materials are: Unique for each Carriage Trade property Designed to highlight the features and draw attention to the property’s unique characteristics Designed with an emphasis on luxury and printed on the highest quality paper stock Examples: Property websites Feature sheets Property brochures Postcards Property cards

12. carriagetradeproperties.ca Showcase your property on the destination website for high-net worth home buyers Exhibits luxury features with over 30 photos Demonstrates full property value with expanded property information and larger photos Includes an enhanced presence on royallepage.ca with Featured Property rotation and distinctive Carriage Trade flag Over one million consumers per month have access to Carriage Trade listings through royallepage.ca traffic

13. Attract foreign buyers and investors with the world’s #1 portal for luxury properties Over 60,000 properties with an average price of $2.4M Several times more $1M+ listings than any near-peer Over 500,000 monthly visitors from more than 200 countries Ranks at the top of Google, Bing and Yahoo online searches A global network of over 130,000 luxury real estate professionals LuxuryRealEstate.com

14. Target even more high net worth buyers internationally From the leading voice in luxury lifestyle’s most elite online medium Internationally trafficked by affluent consumers with an average net worth of $2M USD Luxury advertising program

15. The Royal LePage advantage Canada’s oldest and most respected name in real estate An industry leader in technology and customer satisfaction The most productive top producers in the business Unlimited resources working to turn your ‘For Sale’ sign into a ‘Sold’ sign

16. In summary I have now demonstrated: How I can sell your property at the highest possible price. How I will sell your property in the shortest amount of time. How I will sell your property with the most favourableterms. How I will add extra value to the sales process by listing your home as a Carriage Trade property.

17. Let me ask you… If we can agree on price, is there any reason why you would not feel comfortable hiring me and my company to represent you in the sale of your property?

18. Comparative market analysis Let’s discuss the market value of your property and what my comparative market analysis indicates.