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Today’s world everything goes online. People search on browsers for any services and product so grow your business through online marketing, paid advertisement and get top results in search engines. Like Google, yahoo, Bing and msn. Parulsoft provides best PPC marketing for your business. Visit website. Call - 8889995522
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PPC AD Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically.
How can create PPC campaign? Determine your goal. Define a budget. Make a list of keywords. Finalize keywords. Bid on the right keywords. Use separate keywords for different ads if there are multiple keywords related to the PPC management project. Create an attention-grabbing headline for your campaign. Create attractive ad copies.
What Is Quality Score & How Does it Affect PPC? Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process.
From an advertisers’ viewpoint, Quality Score is extremely important for many reasons. This metric determines whether a keyword is even eligible to enter an auction and, therefore, whether your ad will show for a user’s query on the Google Search Network. Additionally, Quality Score, along with CPC bid, determines ad rank, and this is very important – especially for advertisers with a limited budget. The ad rank formula for the Google Search Network is as follows: Ad Rank = CPC bid × Quality Score
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