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Creating connections that matter

European Voice is a premier EU affairs newspaper providing news, analysis, and commentary for high-level decision-makers, delivering value through quality journalism and events. With print and online editions, it offers advocacy advertising and sponsorship opportunities. Our communication mix includes surveys, online advertising options, and microsites. Join us in promoting dialogue and influencing European policy.

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Creating connections that matter

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  1. Creating connections that matter International Press Centre  Résidence Palace  Rue de la Loi 155, Box 6 1040 Brussels, Belgium Tel: +32-2 540.90.90  Fax: +32-2 540.90.70  info@europeanvoice.com www.europeanvoice.com The Economist Newspaper Ltd  Registered Office 25 St James´s Street, London SW1A 1HG, England  Registered in London Number 236383

  2. The Economist Group • European Voice is a specialised newspaper, part of The Economist Group; • Launched in 1995 to report and analyse EU news and affairs; • Based on the same business model as its sister publication RollCall in Washington DC; • Produced and written in Brussels every Thursday in 18,926 copies with 55% of circulation delivered to high-level decision-makers in the key EUinstitutions.

  3. Reaching Europe’smost influential leaders • The mission of European Voice: to promote informed debate, openness and progress in the European Union. • A weekly newspaper and daily website; • The premier news source for Europe's most important and influential decision-makers • An independent perspective on what is going on in the European Union • News, analysis and commentary, complemented by special reports and features

  4. Audited readership 55% of audited circulation is delivered to high-level decision-makers in the EU institutions • Leaders with the authority to act, power to influence the policy making • High level professionals for whom current knowledge and insight are essential

  5. Relaunched in April 2008 together with the print redesign • Daily news edition in a highly interactive format • Up-dated throughout the day • Content in clear policy areas • Daily & weekly e-alerts • Online diary

  6. Broader professional audience including Government officials in member states, business leaders and academics Our web users Statistics for January 2009: Absolute unique visitors: 41,955 Page Views: 172,759 Average visit length: 3¼ minutes Average page views per visit: 3

  7. EV Communication Mix EV is the only EU-affairs media able to offer a 360 degree solution to its clients • Print • Online • Events • Research

  8. Print Reporting and analysing the key EU issues.Regular surveys on topics debated in Brussels and of high importance in the European agenda.

  9. Top clients • Intel • Exxon Mobil • Shell • Chevron • Abengoa • ALDE • UNICA • Microsoft • Enel • ACE Our top advertisers are a mix of corporate clients, European industry asssociations and European political groups.

  10. to build brand and industry awareness Corporate advertising

  11. Strong lobbying campaigns to influence EU policy- making Advocacy advertising

  12. to influence the legislative debate Advocacy advertising VS. VS.

  13. Online advertising options • Leaderboard & Skyscraper • For maximum visibility • Microsite • Present, argue & update positions onEU policies as the agenda evolves with a ‘mini site’ hosted on europeanvoice.com • Special reports sponsorship • Open a special report up to all visitors • ‘courtesy of Organisation ABC’ • Events advertising package • Benefit from 4 key features that will promote your events • E-news leaderboard

  14. Microsite: Your ‘mini site’ incorporated in europeanvoice.com Microsite consisting of five sections linked to relevant Policy sections, with which you can present your organisation, objectives, position papers, online resources…

  15. European Voice Events European Voice organises debates and conferences addressing areas of EU-policy that are high on the agenda. Each event attracts a highly focussed audience of policy makers and stakeholders from EU and international institutions, associations, academics, NGOs, corporations and journalists.

  16. Events • Sponsorship package for organisations and companies wishing to: • be associated with the independent forum for debate that European Voice offers; • increase its visibility in a particular policy domain; • network with the key stakeholders in Brussels; • debate and promote its positions on a particular issue; • benefit from the advertising campaign and branding of the event in European Voice and on www.europeanvoice.com

  17. Summary • European Voice is a well established and trusted brand, well known with a high reputation; • Independent and unbiased; • Quality instead of quantity. Our audience represents the highest legislative and influencing power which no other Brussels media can deliver; • High print and web coverage in Brussels, web reach increases across the key EU members states. Value deepened through research and our events; • Four media channels to deliver solution driven packages which makes us the platform for debate;

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