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Table of Contents

Table of Contents. Upper Income $250K+ HHI: 2,525,000. Wealth $1 million+ Liquid Assets: 2,672,000. Both: 1,029,000. Wealth and Upper-Income Segment: 4,168,000. Source: 2008 Mendelsohn Affluent Survey. 3. $974 Billion Total Expenditures. Source: 2008 Mendelsohn Affluent Survey. 4.

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Table of Contents

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  1. Table of Contents

  2. Upper Income $250K+ HHI: 2,525,000 Wealth $1 million+ Liquid Assets: 2,672,000 Both: 1,029,000 Wealth and Upper-Income Segment: 4,168,000 Source: 2008 Mendelsohn Affluent Survey 3.

  3. $974 Billion Total Expenditures Source: 2008 Mendelsohn Affluent Survey 4.

  4. Composition of Household Securities Investments Bonds Money-marketfunds/CDs Mutual funds Corporate stock Source: 2008 Mendelsohn Affluent Survey 5.

  5. Household Use of Financial Services Source: 2008 Mendelsohn Affluent Survey 6.

  6. Vehicle Ownership Within Affluent Income SegmentsProportion of Households that… Source: 2008 Mendelsohn Affluent Survey 7.

  7. Vehicle Types Indexed to the Size of Each Income Segment Source: 2008 Mendelsohn Affluent Survey 8.

  8. Past Year Visits Indexed to the Size of Each Income Segment Continental U.S. Other U.S. Foreign Source: 2008 Mendelsohn Affluent Survey 9.

  9. Selected Travel Measures by Income Segment:Averages Source: 2008 Mendelsohn Affluent Survey 10.

  10. Selected Travel Measures by Income Segment:Proportion of Heads of House Who… Source: 2008 Mendelsohn Affluent Survey 11.

  11. Selected Travel Measures by Income Segment:Average Household Expenditures (Among Purchasers) On… Source: 2008 Mendelsohn Affluent Survey 12.

  12. Average Household Expenditures in Past Year by Income Segment:Top Categories Among Purchasing Households Source: 2008 Mendelsohn Affluent Survey 13.

  13. Past Year Attendances Indexed to the Size of Each Income Segment Source: 2008 Mendelsohn Affluent Survey 14.

  14. Leisure Activities Indexed to the Size of Each Income Segment Source: 2008 Mendelsohn Affluent Survey 15.

  15. Number of Days Participated in Sports in Past YearIndexed to the Size of Each Income Segment Source: 2008 Mendelsohn Affluent Survey 16.

  16. Internet and Cell Phone Usage Own and Use in Household Use to Access Internet Desktop/Laptop Cell/Mobile Desktop/Laptop Cell/Mobile Source: 2008 Mendelsohn Affluent Survey 17.

  17. Cell Phone/Mobile Devices Used to Access Internet Total HHI $100,000 to HHI $150,000 to HHI $250,000 or more $149,999 $249,999 Source: 2008 Mendelsohn Affluent Survey 18.

  18. Average Number of Times per Week Connect to Internet (Among Users) With... Source: 2008 Mendelsohn Affluent Survey 19.

  19. Average Number of Activities/Purchases on Internet (Among Users) Total Activities Purchases Source: 2008 Mendelsohn Affluent Survey 20.

  20. Websites Used by Head of House to Search for Information Source: 2008 Mendelsohn Affluent Survey 21.

  21. Media Consumption Within Affluent Income Segments Number of Issues Number of Hours Note: Average = Arithmetic Mean Averages of publications read include only those reported in the Affluent Survey. Source: 2008 Mendelsohn Affluent Survey 22.

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