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Organizing and Mobilizing your Volunteer Base

Organizing and Mobilizing your Volunteer Base. 3 Years as a union organizer for Registered Nurses in South Florida. (Jackson Memorial Hospital, Holy Cross Hospital and St. Mary’s)_

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Organizing and Mobilizing your Volunteer Base

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  1. Organizing and Mobilizing your Volunteer Base 3 Years as a union organizer for Registered Nurses in South Florida. (Jackson Memorial Hospital, Holy Cross Hospital and St. Mary’s)_ 3 Years as a Union Representative for Professors and Professional Staff at the City University of New York (CUNY). Labor educator with Wellstone Action Attorney, Minnesota State Bar. Currently, Lead Organizer with SEIU Local 26.

  2. Organizing vs. Mobilizing

  3. Interests Issues Values

  4. Interests: Why? Why is that particular issue important to this person? Issues: What does person this care about at school? At work? In the Larger world? Values: Guiding principles.

  5. Interests Issues Values

  6. capacity commitment

  7. remember math? commitment capacity

  8. case study: SEIU/C.N.A. California Safe Needle Stick Legislation

  9. a mission broader than our campaign organization Lead organizer responsible for leading the campaign (strategist) Implement strategy; ID leaders (mem-org); recruit Staff organizer Keep their co-workers informed; activate when necessary Member organizer Member organizer Member organizer Dues Payers (co-workers) attend events, make phone calls, etc contribute, receive newsletter, vote, etc Community supporters

  10. = lead org. = staff org commitment = mem - org = co-wrkers = cmty supporter capacity

  11. MAKE AN APPROPRIATE ASK Volunteer recruitment rap: • Problem • Solution • Opportunity • Ask • Ask #2

  12. RETAINING VOLUNTEERS • Organized • Real purpose to task • Training • Inclusion • Have fun • Inside information • Show results

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