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AmayAventura

Offering hiking, rock climbing, cycling, flora/fauna observation, survival courses, and more in Las Loras Geopark. Welcoming tourists, schools, and companies.

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AmayAventura

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  1. AmayAventura

  2. Theaim of thiscompanyistoorganize and carryoutleisure and freetimeactivities in thearea of Las LorasGeopark. 1. THE COMPANY

  3. Wefocuson 6 groups of customers: - Tourists - Primary and secondaryschools - Oldpeople´shomes - Neighbourhoodassociations - Sports Centres - Companies 2. CUSTOMERS

  4. Short-term and long-termaims: Short-term: - Keepingthebusinessafloatthefirstyear; revenueshigherthan expenses. - Carryingoutalltheactivitiesplanned. Long-term: - Increasingtherange of activitiesbyincluding new onessuch as horse-ridingroutes and quads. - Expandingthecompanyto a provincial levelconsideringthepossibility of opening a new office in anothervillage in thearea. 3. STRATEGIC LINES

  5. 4. ACTIVITIES Thecompanyoffers a range of activities: Hikingroutes: a tour of Las Loras Geopark. Tour to Peña Amaya and Erasmus+ Project hike: YeguameaWaterfall and ManapitesSpring. Rock Climbing: climbingroute in thesouth-eastface of Peña Amaya.

  6. Bicyclerides:twodifferentrouteswithdifferentlevels of difficulty. Local flora and fauna observation: birdwatching and otheranimals and plants.

  7. Environmentalprotection: wasteremoval and plantation of trees. • Basic survivalcourse:howtobuildshelters, tomake a fire, to prepare trapsfor animal hunting . Orienteering.

  8. 5. COMMUNICATION Publicityactions: - Setting up a personalisedcommunicationwithourgroups of customers. - Creating a websitetogiveanaccount of alltheactivitiesheld, withanactivity calendar, suggestedroutes, pictures of therelevant places and thepasthikes as well as offers.

  9. 6. ORGANIZATION AND HUMAN RESOURCES STAFF AND TASKS: Theinitialstaffwillconsist of threeworkers, onewhowillrunthemanagementactivities, plus twoleisuremonitors. Management Thetechnical director isresponsibleforattracting new customers, ensuringtheimplementation of environmentalregulations and the safety of eachactivity.

  10. Monitors - Theleisuremonitors´ taskistoinform, advise and accompanytheusersduringtheactivitiesthattheywillundertake. Besides, they are responsibleforkeepingthegear and equipment in goodconditions.

  11. TRAINING Thestaffmembers of thecompanywillholdsome of thefollowingqualifications: a) UniversityDegree in Science of PhysicalActivity and Sport. b) Bachelor´sDegree in PhysicalActivities and SportsAnimation. c) Bachelor´sDegree in Tourism. Themonitorsmusthold a Rescue and FirstAid Diploma.   Thecompanywillberesponsibleforthecontinuous training of itsmonitors.

  12. 7. FACILITIES Theseat of ourcompanyismade up of a 20 square metres office todealwiththecustomers plus a 10 square metres warehousetostorealltheequipment. Itislocated in theMainSquare of Villadiego, whichis a verybusyarea, especiallyonmarketdays (Mondays) or at theweekends.

  13. 8. MATERIAL RESOURCES Furniture and decoration: Desks, office chairs, cabinets and shelves. Computerfacilities:  Computers and printer. Equipmentfortheactivities: - Climbinggear, bicycles, walkingsticks, backpacks, binoculars, shovels, … FirstAid kit

  14. 9. INVESTMENT PLANS   - COST SCHEDULE Theestimation of themainmonthly expenses is: Variable costs: They are estimatedaround 15% of therevenues. Rent: Therentalcost of theheadquartersisaround €250. Supplies, services and other expenses: Expenses such as electricity, water, telephone as well as cleaning, stationery, etc. are around €150. 

  15. Commercial expenses: To disseminatethebusiness and drawcustomersattention, advertisingcosts: €90.   Expenses forexternalservices Consultancy €60. Staffcosts: Thecompanywill be run byco-operativemembers whoseincomeswill be about €900 a month, dependingontheearningswemayobtain. Other expenses: Otherpossible expenses notincluded in theabovementionedexpenditureitems (insurancecosts, taxes, etc.). Theestimatedamountis €175.

  16.  - PROFITABILITY LINE Theprofitability line isthepointwhentherevenuesequalthe expenses. Fromthis line upwards, thebusinessstartstobeprofitable. Thislimit has beencalculated as follows:   - Monthlyrevenues: theserevenues come fromthe sales.   - Monthly expenses: they are originatedbytheconsumption (weestimatearound 15% of therevenues) and thesum of rentalcosts, supplies, services and others, such as commercial expenses, externalservices, staffcosts and others.

  17. Thatisanannualturnover of €44,186. Consequently, theaveragemonthlyturnovertokeepthecompanyafloatis €3,682. 

  18. Project carried out by: IES Campos de Amaya students: • Daniel Fernández • Ana Gutiérrez • Oriol Rubio And the teacher: • Mónica Ortega ACADEMIC YEAR 2017-18

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