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This is a brief introduction to eCatalogs USA and their internet based eCatalogs as pertaining to the Real Estate Industry.
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eCatalog Development, Marketing & Analytics • Presented By • eCatalogsUSA
What Is An eCatalog? • An electronic catalog • Created from the same PDFs provided to a Traditional Printer • Formatted as an ePub, MOBI (Kindle) or an App
Publishing In The Past • Real Estate Free Magazines • MLS Websites • Realtor.com • Zillow.com • Your Website? • Daily Newstand • Related Magazines
Things To Think About • Ask Yourself • Do these have appeal? • Can I use Rich Media? • Can I control Marketing? • How do I know who is seeing my product? • Where’s the value?
Thanks To Technology, We Now Have The eCatalog! It Can Do So Much More!
Your Business Partner • You Know Real Estate • We Know Marketing • We have a combined experience of over eighty years of Real Estate and Marketing • We know what works, and we’ll prove it • When you succeed – We succeed.
Our eCatalogs Offer: • The most attractive design and medium • Most buyers use the internet to search for and review prospective homes • Photography of homes is professional • Designs are unique, attractive and Functional
Our eCatalogs Offer: • Hot links to corresponding communities • Links to the school system • Links to the town • Links to shopping • Movies, Slide Shows or sound • Home/Area movies • Realtor Narration with background Music
Our Catalogs Offer: • Analytics – We Analyze and report everything. • How many came to your eCatalog • Where are they from • How long did they view the home • Did they share the catalog
What Does The catalog Offer? • eCatalogs offer Appeal • Most clients prefer Electronic Media • ePublication readership & effectiveness has steadily been on the rise
What Does The eCatalog Offer? • Rich Media Inclusion • Slide Shows • Full Property Viewing • Movies • Links • Your e-mail • Your Website • Local Points of Interest
How Do We Market? Marketing can be accomplished by you, us, or a combination of both. Database e-mail Marketing From certified lists of known buyers In your area. These lists can come from your e-mail software or a certified list management firm. A well designed bulk e-mail is then sent to list.
What & How Do We Know? • Analytics tracking all activity on your e-Catalogs • Track e-mail Marketing Usage • Track e-Catalog visits and usage.
Pitfalls of Standard eBooks • eBook development of eCatalogs lack greater function • No links to purchase • Difficult to market • No SEO (Search Engine Optimization) • No Analytics of use • Requires special app, machine, format
eCatalogs Format • All Catalogs are web based • Requires only any internet Connection, any browser on any platform • Allows for SEO • Allows for better product analytics • Allows for end customer to purchase product faster and easier. • Allows client to stay in touch with you
Other Benefits • With an eCatalogs USA eCatalog: • Movies, music and slide shows can be added • Our catalogs can be easily shared by client’s customer (Viral Distribution) • Our eCatalogs can be downloaded in ePub or MOBI format by your client • Your Client has greater control of readability
eBook, ePub, MOBI Growth Your customers already know how to use a standard ePub *Based on the International Digital Publishing Forum (IDPF) numbers
A White Paper Click here for perhaps the best White Paper on e-Publications: http://www.slideshare.net/shsengupta/e-book-white-paper-shivaji-sengupta-may-2010
eCatalogs USA We look forward to your visit to our website or e-mail requesting information: Website: http://eCatalogsUSA.com Contact: info@eCatalogsUSA.com Demo: http://ecatalogsusa.com/ecatalogs/AviaryDr Thank You For Your Interest