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“ Micro-Rhetoric” and Twitter

“ Micro-Rhetoric” and Twitter. Shealene Johnson, Kathleen Cinar & Ashley Pappalardo. What is Twitter?. A place to broadcast yourself/a place for discussion Important for users to add to the community No rules—short self-expression, often quick witted/humorous/informative.

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“ Micro-Rhetoric” and Twitter

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  1. “Micro-Rhetoric”and Twitter Shealene Johnson, Kathleen Cinar & Ashley Pappalardo

  2. What is Twitter? • A place to broadcast yourself/a place for discussion • Important for users to add to the community • No rules—short self-expression, often quick witted/humorous/informative

  3. Just getting started? • Followers: • Quality over quantity • How to draw followers: • Be interesting (read/re-tweet/respond to what others want to read) • Be conversational (interactive) • Follow relevant people • (common interests)

  4. Know your followers • Receive e-mail when new followers arise: • Use settings to monitor e-mail notifications • Click around to learn about followers: • Twittermailer: tool used to get peoples profiles/recent tweets • Easy to forget who follows you/who you follow: • DoesFollow: check if person is following you • FriendOrFollow: see followers fans/friends • TwitterSheep: see what followers say/what interests them

  5. Unfollow: • go to person’s page & click remove • Too many tweets, long winded, spam, etc • Usually person won’t know • Occasional 3rd party apps that tell people—not recommended • - Leads to people obsessing about popularity • - Focus on making positive relationships, don’t worry about the rest

  6. Tweeting • To build relationships tweet a few times a week/day • Average = apprx. 4tweets/day • Different for everyone—NO RULES • Replying • First, Twitter-user will get message: • @username • This is a public message—all your followers can see this • Proper to respond—usually a friendly message • Respond with @theirusername

  7. Don’t be too vague—add context to response • Followers may not know who you are tweeting • Direct Messages • Peer to peer communication: private message to one person

  8. Re-tweeting • Reposting someone else’s post—always give credit • Aim for clear message (140 characters or less) • Leave room for people to re-tweet • News spreads quickly • To be more interesting comment on why link is important/what it means to you • Negative: Page full of same re-tweets—add a spin to it • What to re-tweet: • How-to’s • News • Warnings • Freebies/contests • Unique term/phrase

  9. #Hash-tagging • Used to group messages by category • When talking to a group of people hash tag subject matter • Example: I don’t get question number 2 #MathHomework

  10. Collect ideas • Share responses to a question • Clarify what your tweeting about • Example: Watching Scotty McCreary sing right now! #AmericanIdol • Often used for sarcasm/humor • Example: Just took my philosophy test #FAIL • Click on hash tag to see what other people tweet about it

  11. Tricks of the trade • Ask questions for followers—can be conversation starter • Good ‘tweeter’ will repost best answer • Adds Twitter value and improves your reputation • Answer other peoples questions • Twitter can be helpful for people to find jobs/schools/etc.

  12. Spam—DO NOT SPAM PEOPLE • Mass tweeting with intent to sell/promote • Mass message to unknown people can portray someone as a spammer • Messages including suspicious links may be considered spam • Direct messages: impersonal message to specific person • Automatic direct messages are a form of spam • Twitter is an opt-in medium—you choose who to follow • Follow Twitter’s spam account (twitter.com/spam) • Direct message name of spam accounts • Submit request to twitter • Block spammer (go to page, block is on the right) • Un-follow spammer

  13. How is Twitter an • example of rhetoric? • It involves 5 canons of rhetoric

  14. 1. Invention: coming up with ideas in an • argument • What you invent to tweet • 2. Arrangement: Order you arrange your writing • Deciding where to place your hashtagin a tweet • 3. Style: How a person says a statement • Tweeters can have a sarcastic, serious, funny, etc., tone • 4. Memory: Others remember what you tweet • When celebrities tweet or important news is tweeted about often people tend to remember • 5. Delivery: similar to style, appeals to ethos, logos and pathos (how a tweet is presented) • Dog just died #timeforanewpet • Dog just died #sadday

  15. Connections to Digital Rhetoric: • Speed • Reach • Anonymity • Interactivity • Ethos; logos; pathos • Kairos (timing) • Collaboration & community

  16. QUESTIONS: • What does everyone think about Twitter? • How many people have Twitters? • For whoever doesn’t have a Twitter why do you choose not to? • How often do you Tweet? • What do you Tweet about? • Who do you follow? (Friends/Celeberties/etc.) • How is twitter better/worse than Facebook?

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