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NORC Programs: Maximizing the Health and Well-Being of Seniors Aging in Place. Empowering Communities for Successful Aging Conference November 13, 2008. Presenters. Fredda Vladeck, Director, Aging In Place Initiative, United Hospital Fund fvladeck@uhfnyc.org
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NORC Programs: Maximizing the Health and Well-Being of Seniors Aging in Place Empowering Communities for Successful Aging Conference November 13, 2008
Presenters • Fredda Vladeck, Director, Aging In Place Initiative, United Hospital Fund fvladeck@uhfnyc.org • Anya Nawrocky, Senior Program Manager, United Hospital Fund anawrocky@uhfnyc.org • Stephanie Pinder, Executive Director Lincoln Square Neighborhood Center, Inc. stpinder_lsnc@yahoo.com
United Hospital Fund • New York City public charity, policy, and research center • A long history in connecting medical care with community-based social services • Established the Aging in Place Initiative in 1999 • Work with multiple partners • Programs • Funders • Researchers
What is a NORC? Naturally Occurring Retirement Community (NORC) – a demographic term used to describe a community: • Not originally built for seniors • Significant proportion of its residents are seniors
Definition of a NORC Program NORC Supportive Service Programs are public-private partnerships of: • Housing/neighborhood organizations, • Residents, • Health and social service providers, • Community stakeholders, and • Government agencies to organize and develop services and programs to advance successful aging in place.
NORC Supportive Service Programs A Community Change Model NORC-SSPs are dynamic programs that aim to be responsive to their communities by: • Empowering seniors to take on new roles in the community, • Fostering connections within the community, and • Maximizing the health and well being of all older adults in the community.
Milestones in NORC Program Development Major expansion in New York State Federal demonstration language enacted under Title IV of OAA Expansion across the public funding spectrum Maryland enacts legislation Congressional earmarks begin New York City assumes funding role New York legislation and funding role enacted First programmatic response Phenomenon identified
NORC Programs • A promising strategy for successful aging in place • Increasingly popular: program development activity in 25 states • Interest of various stakeholders to promote successful growth • Federal enactment of Congressional NORC demonstration program through the Older Americans Act
NORC Blueprint Project Project Funders • Daniels Fund • The Fan Fox and Leslie R. Samuels Foundation • The Harry & Jeanette Weinberg Foundation • United Hospital Fund
NORC Blueprint • Defines the core elements of successful NORC programs • Presents practical program development, management, and sustainability strategies • For program planners, sponsors, funders, and participants • Web-based tool
Elements of Developing Effective Programs • Understanding the Community • Partnering with the Community • Designing and Implementing a NORC Program • Evaluating Projects of a NORC Program • Strategic Planning for Sustainability
Organization of Blueprint Content • Five Steps • Guiding Principles – approximately 5-7 per topic • Rationale • Actions and Considerations • Supporting tools and resources • Stories from the Field - drawn primarily from working group experiences
Understanding the Community • How do you define Community?
How will you gather this information? What do you want to know? Why? Understanding the Community
Understanding the Community The Process: • Is informed by a variety of data sources and research techniques over time; • Requires interpretation by a broad representation of the community; • Culminates in a picture of strengths, assets, issues, and obstacles to aging in place in the community; and • Positions the stakeholders to decide on what action to take.