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Selling the VoiceLine Service

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Selling the VoiceLine Service

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    1. 1 Selling the VoiceLine Service

    2. 2 VoiceLine Overview

    3. 3 The VoiceLine Service VoiceLine enables you to profit from the rapidly growing broadband telephony market. Your broadband customers can save on both outbound and inbound calls with a variety of flexible calling plans.

    4. 4 The VoiceLine Opportunity Who can benefit from VoiceLine? Anyone who receives calls from one of the many countries from where VoiceLine customers can choose phone numbers, including: Argentina, Australia, Austria, Bahrain, Belgium, Bulgaria, Canada, Chile, Cyprus, Denmark, El Salvador, Estonia, Finland, France, Hungary, Ireland, Israel, Latvia, Lithuania, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Pakistan, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, U.S., U.K. Those who call internationally Both residential and small business users

    5. 5 Target Markets VoiceLine provides your customers with the benefits of a telephone number from another country, no matter where they reside globally. Potential customers include: Residential broadband users, who can drastically reduce their communication costs with family, friends and business contacts in another country Companies, who can utilize VoiceLine to establish a virtual presence. For example, a company with customers inside the U.S. could obtain a U.S. phone number for service and support. Those calling the company will have the same experience as they would calling any number in the U.S.

    6. 6 Cost-Saving Benefits VoiceLine provides savings on both inbound and outbound calling: By acquiring a telephone number from another country, VoiceLine subscribers can enable their family, friends and/or business associates to save when calling them. For example, if someone in India chooses a U.S. phone number, those who call that number from the U.S. would not incur long distance charges. VoiceLine subscribers can also use the service to place low-cost outbound calls all over the world In addition, VoiceLine users can even save on faxing

    7. 7 VoiceLine Calling Plans

    8. 8 Calling Plans VoiceLine is a pre-paid service that offers a variety of calling plans to meet a wide range of communication needs. Customers can choose from: Unlimited monthly calling Allows users to make unlimited calls to: U.S./Canada or U.S./Canada/U.K./France or A number of European countries (plus U.S./Canada) (Customers can still call any destination worldwide with any plan) Fixed / “bucket of minutes” monthly calling Provides users with a specific number of monthly minutes for calls to a particular region (U.S./Canada, Europe, Asia, India or Israel) Customers can still call any destination worldwide with any plan. Pay as you go calling Features per-minute rates to destinations all over the world

    9. 9 Calling Plan Overview

    10. 10 Calling Plan Types Users can choose from two main types of VoiceLine calling models:

    11. 11 Pay As You Go Plans In the Pay As You Go model, users can choose a local number from a variety of countries, a U.S. toll-free number or a U.K. toll-free number. Rates for outbound and inbound calls vary based on the type of number selected.

    12. 12 Monthly Plans VoiceLine features two main types of monthly plans, unlimited and “bucket of minute” calling

    13. 13 Unlimited Monthly Plans With unlimited monthly plans, customers would choose a local number from a variety of countries, and/or a U.S. toll-free or U.K. toll-free number. Unlimited outbound calls can be made to U.S./Canada, U.S./Canada/U.K./France or a number of European countries. Inbound calling rates vary based on the type of number selected.

    14. 14 Bucket of Minutes Monthly Plans With bucket of minutes plans, customers are also able to choose a local and/or toll-free number. Inbound rates vary based on the type of number selected and outbound rates vary based on the calling region.

    15. 15 Bucket of Minutes Monthly Plans

    16. 16 Bucket of Minutes Monthly Plans

    17. 17 Bucket of Minutes Monthly Plans

    18. 18 Calling Plan Summaries

    19. 19 Pay As You Go Summary ** In the Pay As You Go model, Voicemail can be added for $0.99/month

    20. 20 Unlimited Plan Summary

    21. 21 Bucket of Minutes Plan Summary

    22. 22 Bucket of Minutes “In Plan” Calls

    23. 23 Bucket of Minutes “Out of Plan” Calls Bucket of minutes customers have the flexibility to use their monthly allotment of minutes on calls to anywhere in the world: For example, if a U.S./Canada plan customer calls Spain for one minute, VoiceLine simply deducts two minutes from the customer’s monthly allotment of minutes The amount deducted varies based on the country called Many other companies charge costly overage fees

    24. 24 Inbound/Outbound Charge Summary

    25. 25 Identifying the Right Plan for your Customers

    26. 26 Analyzing Your Customers’ Needs In order to recommend the best calling plan to your customers, you need to understand their: Application How do they plan to use the VoiceLine service? More specifically, how important is it to minimize the cost to those calling them? Inbound calling patterns From where are their incoming calls originating? How much are these callers paying to call them? Outbound calling patterns Where are they calling and for how long? What are they currently paying for these calls? Infrastructure From what type of environment will they be calling? Can they benefit from a Wi-Fi solution?

    27. 27 Analyzing Your Customers’ Needs By understanding your customers’ communication needs, you can: Show them how much they can save with VoiceLine Recommend a calling plan and hardware solution to maximize their savings

    28. 28 Pay As You Go Customers Target customers for the Pay As You Go model include:

    29. 29 Unlimited Plan Customers Target customers for Unlimited monthly plans include:

    30. 30 Bucket of Minutes Customers Target customers for Bucket of Minutes monthly plans include:

    31. 31 Flexible Hardware Options VoiceLine customers can choose the calling device(s) that best fits their application: The InnoMedia MTA XT 6328-2Re enables broadband users to connect regular telephones to save on both inbound and outbound calling The Samsung SMT-W6100 Wi-Fi Handset allows users in corporate, residential and public Wi-Fi network environments to benefit from VoIP calling The Linksys SPA941 IP phone is perfect for both residential and business applications

    32. 32 Increasing your VoiceLine Revenue

    33. 33 Your VoiceLine Revenue As a VoiceLine reseller, you can profit from initial sales of hardware and calling time and also receive recurring revenue when your customers return to you to purchase more calling time. So, your revenues rise when your customers’ usage increases. Some of the ways to help increase your customers’ usage include: Promoting VoiceLine’s fax feature Promoting VoiceLine’s calling card functionality Adding multiple telephone numbers to their account Adding another calling line to an existing device Providing additional hardware devices

    34. 34 Faxing with VoiceLine VoiceLine enables your customers to send and receive low-cost faxes with the InnoMedia MTA XT 6328-2Re (telephone adapter with router). Your customers can send and receive faxes with their existing plan – no additional activation or configuration is necessary. They simply connect a fax machine to a phone port on the InnoMedia MTA XT 6328-2Re that is associated with a calling plan.

    35. 35 Calling Card Functionality VoiceLine customers can also use their account to place calling card calls. This enables them to make calls from any phone at low calling card rates, even when they are away from their VoiceLine device. Residential customers can allow family members to make low-cost calls from any phone, anywhere, any time Small businesses can recognize additional savings by enabling their off-site and traveling employees to place low-cost calls

    36. 36 Adding Multiple Telephone Numbers By selling your customers more than one telephone number, you can add recurring revenue. Your customers can benefit as follows: Residential Customers Customers with friends and family in multiple cities can obtain a phone number in each of these area codes. Friends and family in each of these cities would then be calling a local number to contact them. Small Businesses By establishing a local presence in multiple locations, a company’s customers, business contacts and/or satellite offices in these locations can call a local telephone number to reach them. Each additional phone number costs $5 (Austria, Canada, Estonia, Luxembourg, Norway, Slovakia, Sweden, Switzerland, U.K., U.S.), $8 (Argentina, Australia, Belgium, Bulgaria, Chile, Cyprus, Denmark, El Salvador, Finland, France, Ireland, Lithuania, Mexico, Netherlands, New Zealand, Romania, Slovenia, Spain), $10 (Bahrain, Hungary, Israel, Latvia) or $25 (Pakistan) per month and there is no limit to the amount of numbers a customer can have.

    37. 37 Adding a Line Increase your customers’ call capacity by adding a line to the second port on their existing device. With a second line: Another family member or neighbor in a residential setting can use the VoiceLine service at the same time Two employees in a small business can place and receive simultaneous calls from the same device Since multiple VoiceLine users in the same location may have different calling patterns, assigning a different plan to each line can maximize your customers’ savings while increasing your revenue.

    38. 38 Adding Hardware Devices You can further increase your customers’ call capacity by providing them with additional devices. With more devices and more lines: Multiple employees in a small business can place and receive simultaneous calls More family members can use VoiceLine at the same time In addition, by providing your Wi-Fi customers with a Samsung SMT-W6100 Wi-Fi Handset: They will have more opportunities to use VoiceLine and save Your VoiceLine revenue will rise as their usage increases

    39. 39 VoiceLine vs. Vonage

    40. 40 The VoiceLine Reseller Advantage As a VoiceLine reseller, you can profit: From the initial sale of hardware and calling time Again and again as your customers return to purchase additional calling time (recurring revenue) To become a Vonage reseller, you must: First become an affiliate. (Affiliates are only paid a one-time fee for signing-up customers – no recurring revenue) Then, sign-up 500 customers in a twelve month period to become a reseller. As you can see, VoiceLine enables you to profit more quickly and often.

    41. 41 Feature Comparison

    42. 42 Feature Comparison (continued)

    43. 43 Competitive Advantages

    44. 44 Competitive Advantages (continued)

    45. 45 Overcoming Objections Although Net2Phone features many competitive advantages, you may face questions and potential objections during the sales process. By understanding your customer’s needs and the benefits VoiceLine provides, you can effectively address their concerns. Here’s an example: Why should I pay for a telephone adapter when Vonage offers one for free? Vonage only ships hardware in the U.S., to those who have a credit card with a U.S. billing address. And, the only “free” device is a reconditioned Motorola adapter – the other devices are not free. So, if you live outside of the U.S. and receive the hardware from a third party, you may incur a charge. In addition, Vonage charges a number of fees (activation, cancellation, shipping, regulatory) that approach the cost of a telephone adapter.

    46. 46 Summary With VoiceLine: Both small business and residential customers can save on inbound and outbound calling Customers can maximize their savings by choosing from a wide-range of calling plans Unlimited Monthly Plans Bucket of Minutes Monthly Plans Pay As You Go Model International users enjoy a number of special benefits Can pay in local currency Have access to multi-language services VoiceLine hardware can be shipped internationally

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