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Pitch Bootcamp

Pitch Bootcamp. The Founder Institute http:// FI.co /join. Who Are You?. Hopefully, Neither. 5 Rules. Display Confidence. Stand tall. Speak clearly. “Let me apologize for…”. Don’t Make Excuses. “This is my first time…”. “I’m tired”. “I think that…”. Avoid Superlatives.

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Pitch Bootcamp

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  1. Pitch Bootcamp The Founder Institute http://FI.co/join

  2. Who Are You?

  3. Hopefully, Neither

  4. 5 Rules

  5. Display Confidence Stand tall Speak clearly

  6. “Let me apologize for…” Don’t Make Excuses “This is my first time…” “I’m tired” “I think that…”

  7. Avoid Superlatives “We’re the first…” “best” “fastest” “only”

  8. Use Data “big” = bad “large” = ignorant

  9. End Strong What is your ask? Leave with a slogan.

  10. Pitch Types

  11. The Three Pitch Types

  12. Elevator Pitch

  13. (company name) (a defined offering) (a target audience) My company, is developing to help , (solve a problem) (with secret sauce)

  14. Easy?No.

  15. Socialista a social utility female consumers My company, is developing to help , find deals online faster.

  16. State a Simple Offering

  17. Be Specific a social utility In other words, a regional gas and electric company. an ecommerce site

  18. Avoid Buzzwords mobile social CRM For SMBs in EMEA over HTTP, of course. a mobile application

  19. Skip the Adjectives a revolutionary service Fight the power! backend software

  20. Specify a Precise Audience

  21. Identify Demographics female consumers Consumers, consumers everywhere! mothers aged 24 to 36

  22. Specify Your Market artists and musicians Jugglers, piano players and trained monkeys unite! unsigned electronic bands

  23. Clarify the Buyer large businesses They are just so large, and they want what I have. purchasing managers at Fortune 1,000 companies

  24. Socialista an ecommerce site mothers aged 24 to 36 My company, is developing to help , find deals online faster.

  25. Identify a Problem Everyone Understands

  26. Socialista an ecommerce site young mothers My company, is developing to help , shop for hip baby products at wholesale prices

  27. Add Some Secret Sauce

  28. Socialista an ecommerce site young mothers My company, is developing to help , shop for hip baby products at wholesale prices with automated ordering for diapers, wipes and other staples.

  29. Other Examples

  30. TheFunded an online community website entrepreneurs seeking venture investment My company, has developed to help , research, rate and review venture capital firms with subpoena-proof anonymity to encourage accuracy.

  31. the Founder Institute a training and mentoring program entrepreneurs launching a new startup My company, has created to help , create meaningful and enduring technology companies with shared equity that encourages peer support.

  32. Thank you! The Founder Institute http://FI.co/join

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