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What End Users Want From an Over-The-Counter HIV Rapid Test in Hong Kong Presentation to the Blood Products Advisory

What End Users Want From an Over-The-Counter HIV Rapid Test in Hong Kong Presentation to the Blood Products Advisory Committee March 10, 2006. 2005 - MedMira Launched the 1 st OTC Rapid HIV Test in Hong Kong . MedMira Objectives For its OTC HIV Test in Hong Kong.

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What End Users Want From an Over-The-Counter HIV Rapid Test in Hong Kong Presentation to the Blood Products Advisory

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  1. What End Users Want From an Over-The-Counter HIV Rapid Test in Hong Kong Presentation to the Blood Products Advisory Committee March 10, 2006

  2. 2005 - MedMira Launched the 1st OTC Rapid HIV Test in Hong Kong

  3. MedMira Objectives For its OTC HIV Test in Hong Kong OBJECTIVE 1:To collect feedback from End Users in a small, controlled, OTC setting. OBJECTIVE 2:Based on the feedback obtained with Objective 1, to determine what are the real needs of the End Users; What do people want from an OTC rapid HIV test? Can they use it properly? Will they use it properly? What will they do with their results? OBJECTIVE 3:Based on the data collected in Objectives 1 and 2 above, develop a True OTC Rapid HIV Testing systemfor the global market.

  4. Results – 1 year later • The MiraCare Rapid HIV Test was sold to approximately 0.1% of the overall population in Hong Kong • Approximately 20% of end users called the Hotline associated with the test.

  5. End User Feedback

  6. Conclusions • Based on what we learned in Hong Kong, MedMira believes that a “RESPONSIBLE” OTC rapid HIV test should provide: • A means of effective pre-counseling • Instant HIV test results • A means of accessing confirmatory results in private • An alternative to the end user who decides not to do the rapid test, or who performs the test incorrectly • A means of effective post-counseling and referral to medical care

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