REAL ESTATE PHOTOGRAPHY

1. Professional Real Estate Photography is absolutely essential for selling real estate. It is important that an individual can picture themselves living in a home and to visualize it, it is important that professional photographs are taken to get them to view it. The housing market is booming, and the need for professional real estate photos is an in- demand profession. Real estate agents count on these professionals and so does buyers. In this article we will talk about professional real estate photography and at the end of the article a recommendation will be made for a great company that specializes in real estate photography. Real estate photos are now used by realtors and investors alike to show off their property 360 virtual tour to potential buyers, while keeping their listings current. The purpose of real property photography is to get homes listed and buyers doing walkthroughs, eventually resulting in the homes being sold or rented. Real estate photographers take home snapshots of homes that are on the market and show them to agents and buyers, who are looking at buying a home. They are also able to use their pictures to show prospective buyers about the neighborhood as well. All of this is done with high quality and a professional touch. Many times, these professional photographers will go in the house with the real estate agent and take photos from many different angles. It also helps to stage the rooms as the photographer takes the pictures. In a lot of cases, because of the photographer’s experience, they are extremely helpful in this area as well. As real estate photos become more widely used, these professionals have to expand their business to meet the needs of clients. This will mean spending more money on equipment and software to keep up with the ever- growing demand. A realtor may want to use one of his or her photos as part of their website. In many instances, a seasoned realtor will have a professional photographer they like to work with, so they will hire them for all of their listings. Staging a home is particularly important as well. Everyone knows that a staged home closes much faster and at a higher rate than a vacant home. A company that offers a virtual staging is an added bonus. Garage clean-outs and twilights will help you showcase a property. Over 81% of buyers find it is “easier to visualize the property as their future home’ when it’s staged. – National Association of Realtors. Photo retouching can also be an essential element when looking for buyers for real estate. If a buyer can visualize living in a property, that is half the battle when a real estate agent is trying to sell them a property. A professional real estate photographer can help you with that. As a seller, using a real estate photographer is the perfect way to ensure your home looks nice and is in good condition. When a home is in good shape, it can raise the value of the home as well as make a great selling point for the seller when they decide to put it up for sale. Once a home has been sold, a real estate photographer can still continue their service by working on projects or taking photos for their other clients. The client can often work with one photographer to maintain a steady stream of work, and the photographers may find that they can be paid to work on various projects all at once. It is no secret that there is a lot of competition for real estate photographers today. Most of them started out right in the field as amateurs and now have to work hard to stay ahead of their competition. One thing that is not in doubt is that being a real estate photographer is definitely a very lucrative and challenging career. The ability to capture a home and make it look as beautiful and perfect as possible is priceless. HomeOptix was founded by Asbjorn “Chris” Carlson, who began shooting professionally in 1982. With over 38 years of professional photography experience, the key to his process is an understanding of intelligent compositions, lighting, and his passion for all photography as a true artform. HomeOptix does Professional Real Estate Photography, 4K Real Estate Video & 360 Panoramic Virtual Tour Provider for real estate, commercial real

2. estate, Hotelier, and Airbnb+. In addition, they do drone photography, Google Business View Photography, Real Estate Walk Through Videos, MatterPort 3D Home Tours, Zillow 3D Tours, and so much more. Just a few of their esteemed clients include Greystar, The Heart of America Foundation, Century 21, Quality Inn, Weichert Realtors, and so many more! Visit their website at https://www.homeoptix.com/ to see all the details.