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Competitive Landscape Overview may 2014. Jay Liu. Competitive Landscape 2011. Early-stage CI market with a few players and product offerings. CloudSystem. Exalogic. Exadata. VirtualSystem. FlexPod. VBLOCK 700/300. 2011. MORE OPTIONS. MORE INTEGRATION. VERTICAL INTEGRATION.
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Competitive Landscape 2011 Early-stage CI market with a few players and product offerings CloudSystem Exalogic Exadata VirtualSystem FlexPod VBLOCK700/300 2011 MORE OPTIONS MORE INTEGRATION VERTICAL INTEGRATION AppSystems
Competitive Landscape 2012 Market took shape with many new players and more products CloudSystem PureApplication PureData PureFlex UCP Select Exalogic Exadata VirtualSystem FlexPod UCP Pro VBLOCK700/300 FusionCube VSPEX 2012 vStart Active System MORE OPTIONS MORE INTEGRATION VERTICAL INTEGRATION AppSystems ExpressPod Reference Architecture
Competitive Landscape 2013 Established vendors &new entrants jockeying for position, expanding, and segmenting the market CloudSystem PureApplication PureData PureFlex UCP Select Exalogic Exadata Exalytics VirtualSystem FlexPod UCP Pro VBLOCK100/200 VBLOCK700/300 SAPHANA FusionCube VSPEX 2013 Specialized Systems for SAP HANA, High-Perf. DB, Extreme Apps. UCP SAP HANA, Oracle DB,MS SQL, Exchange Active System MORE OPTIONS MORE INTEGRATION VERTICAL INTEGRATION AppSystems ExpressPod Reference Architecture
Integrated infra shares, 1q’12 – 4Q’13 Integrated Infrastructure Vendor Shares, 1Q’12 – 4Q’13 % Change (1Q’12-4Q’13) VCE -8% (VCE) NetApp +15% (VSPEX) VSPEX -17% (NetApp) +11% (IBM) IBM HP Dell -3% (HP) -4% (Dell) Others -1% (Others) Hitachi -3% (Hitachi) • Over the last 2 years VCE retained its market leadership • However, IBM seems to have gained significant momentum over the last 2 quarters of 2013 • VSPEX had been taking market share but has leveled-off over the last 3 quarters of 2013 Source: IDC Quarterly Integrated Infrastructure & Platforms Tracker, Q4 2013
2014: IBM divests PureFlex, Networking, and x86 to LENOVO Given that both Flex and the networking gear are key components of IBM’s converged system strategy, this disposal must call into question Big Blue’s ability to keep up in the rapidly developing area of Converged Infrastructure and Integrated Systems…” -451 Research Group One IBM Premier partner said: “Lenovo just doesn't have the channel tools and back-end systems in place to make this a seamless transition. What is the transition path? How do we sell IBM Flex with Lenovo chassis? ….. the jury is still out.” - CRN Report
IBM/Lenovo’s “Diverged infrastructure” Diverged Converged Infrastructure Manufacturing? Delivery? Compute: Flex System x86 Storage: Storwize Support? Compute: POWER Network: BNT Switch Update? SAN FC Switch (OEM) Roadmap? Management: FSM Geo-Coverage?
HP: admission about its “converged infrastructure” Those earlier products were really “reference designs” that came with more configuration options and were not as fully integrated out of the factory. Customers now want faster times to deployment … We took what we learned from the HP VirtualSystem and productized it. --Tom Joyce, SVP/GM of HP Converged Systems Division, Dec 2013
2014: Hp re-launched CI strategy attempting to copy VCE:rigid bundles for low/mid market, RA for high end Market Reference Architecture As-is bundle: a few rigid configs
Competitive Landscape 2014 IBM selling PureFlex to Lenovo; HP re-started and rebranded trying to copy VCE ConvergedSystem 700X Lenovo ? CloudSystem PureApplication PureData PureFlex Converged UCP Select Exalogic Exadata Exalytics VirtualSystem FlexPod UCP Pro VBLOCK100/200 VBLOCK700/300 ConvergedSystem for Virtualization 300/700 SAPHANA FusionCube VSPEX 2014 Specialized Systems for SAP HANA, High-Perf. DB, Extreme Apps. UCP SAP HANA, Oracle DB,MS SQL, Exchange Active System MORE OPTIONS MORE INTEGRATION VERTICAL INTEGRATION AppSystems ExpressPod Reference Architecture