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Raising Funds as a Component of Parish Life Boston Metropolis Clergy/Laity, October 1, 2011. Society promotes different values than it did just a short time ago…. 1950’s. 1980’s. 2010’s. As society changes, so do the profiles of our parishes & our parishioners….
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Raising Funds as a Component of Parish Life Boston Metropolis Clergy/Laity, October 1, 2011
Society promotes different values than it did just a shorttime ago…
1950’s 1980’s 2010’s As society changes, so do the profiles of our parishes & our parishioners… But one thing remains the same: Our messages must be adapted to a new generation…without losing our roots. • Love for Christ & His Church • Profession: Small Business Owners • Ethnicity: Greek (often from same village) • Love for Christ & His Church • Profession: Doctors, Lawyers • Ethnicity: Greek-American • Love for Christ & His Church • Profession: Web Developers • Ethnicity: Much more diverse...global culture!
Our (OPD) aim is to present content to people with these changing profiles that is: • Solidly based in Orthodoxy • Able to stand on its own • Pertinent to each person in the room • With intent to move an individual to action
Office of Parish Development • Our mission is to educate and assist our Greek Orthodox faithful of America in the areas of: • Stewardship • Capital Campaigns • Planned Giving • Grant Research/Proposal Writing • Strategic Planning/Vision Development
We should not ask a parishioner to give if: • The price of gas is over $4 a gallon. • They are from Cephalonia (they don’t understand repression because the island was never under Ottoman rule). • They are rarely seen in the parish…either for worship or socially. • They are among the most hardworking volunteers for the church festival.
In Capital Campaigns, it is critical for parishes to: • Focus all efforts on the top 10% most financially capable parishioners because they will provide 90% of the goal. • Begin by looking for grants from private foundations. • Get as many parishioners to participate at whatever level they can. • Start the fundraising as soon as possible.
When we give to the church, we give because: • We have been asked personally. • We feel good. • We want to make sure things are done right. • We like the priest. • All of the above. • None of the above.
How do some of us perceive “Stewardship”? Is it the “raising of funds”?
Merriam-Webster's Dictionary "The careful and responsible management of something entrusted to one's care" • Stewardship:
Stewardship Is … • Submitting our will to God’s will in turning away from the desires (our passions) of the world in some small way. • Our way of dealing responsibly with the things in our life that we think of as “ours.” • Giving back to God some small portion of all that He has given us to manage.
Lets examine the gift of our finances: Specifically, how do we use our disposable income?
Opportunities to give… Buy a gift for someone Buy something for someone in a nursing home Buy something for me Stewardship :::::::::::: :::::::::::: Christ Hierarchs, Clergy, Monastics Saints Our Examples: Me Others Ego Humility Recognition No Recognition Conditional Unconditional
Individual Spiritual Renewal Parish Philanthropic Activity & Giving Youth (and other!) Ministry Activity Stewardship A Real-Life example: Yr 1 - 2 24 74 140 207 302 749 $411,000 Yr 2 - 4 25 73 146 245 279 772 $434,000 Yr 3 - 4 28 80 151 252 325 840 $450,000 Yr 4 1 6 29 93 164 227 334 854 $496,000 10,000+ 5,000-9,999 2,000-4,999 1,000-1,999 500-999 250-499 1-249
Stewardship Workshops First Steps: (Can be done conjunction with your current program) • Identify 15 couples or individuals that can be invited to a special 3 hr session (approx. 30 attendees) • Discuss how we can each be good stewards (in our own unique way), and the qualities thereof • Ask some of them to consider talking with others personally about the church and its ministries • Start re-building the “fiber” of the community through these committed Christians • Share success stories (anonymously) • Commit to this program on a yearly basis, and invite new individuals to expand this “web”
Source of Gift Current Income Assets Estate Special, Significant Project, Building or Equipment Give Towards Operating Expenses Endowment or Other Capital Needs Capital Campaign Planned Giving Annual Giving Different Gifts for Different Goals Parishioner (Donor) Source: Center of Philanthropy, Indiana University
Events Workshop/Visits Thoughtful personal contact, careful listening, planning Planned, Capital Donor Letter & call Mail Special Donor Multiple visits Increased Donor Repeat Donor Personal Contact Donor Friend Different Relationships, Different Communication Source: Center of Philanthropy, Indiana University
Fundraising Phase 2 Public Phase Fundraising Phase 1 Quiet Phase Communication with Parish Professional Assistance Planning Study Position Analysis Campaign Plan Parish Agrees to Explore Project Announce Major Progress Parish Agrees Start Campaign Capital Campaign Life Cycle Early Project Planning
ExampleCapital Campaign Gift Chart Funds to be Raised: $2,000,000 Number Amount Subtotal Cumulative 1 $200,000+ $200,000 $200,000 4 100,000+ 400,000 600,000 8 50,000+ 400,000 1,000,000 15 25,000+ 375,000 1,375,000 20 10,000+ 200,000 1,575,000 30 5,000+ 150,000 1,725,000 Many Up to $5,000 $275,000 $2,000,000 90% of capital funds may come from 10% of families. Participation is the most important goal.
Capital CampaignFirst Steps: Conduct Planning Study (or Position Analysis)! • Seek assistance from the Office of Parish Development – we will tell you what you need to hear; not what you want to hear. • Prepare a “Statement of Need” • Develop a detailed questionnaire • Identify potential donors • Use inclusive methodology • Without soliciting directly, determine interest and gather input • Report back to the committee • Timetable: 2-3 months
Planned gifts can be our most extraordinary testimony of faith! • Charitable trusts (lead, remainder, annuity) • Wills • Financial instruments (stocks, bonds, 401k) • Life insurance benefit • Estate property • Other bequests
Establishing a Planned Giving Program • Define goal to share with parishioners: What will the Endowment be used for? Ministry expansion? • Establish policies to guide the receiving of gifts by will or other contract (life insurance, etc.) • Determine who will bear responsibility for the endowment or other gifts’ use • Collect names of reputable financial planners and local legal counsel who can assist parishioners • Organize gifts committee • Prepare promotional plan • Establish office management procedures
We should not ask a parishioner to give if: • The price of gas is over $4 a gallon. • They are from Cephalonia (they don’t understand repression because the island was never under Ottoman rule). • They are rarely seen in the parish…either for worship or socially. • They are among the most hardworking volunteers for the church festival.
In Capital Campaigns, it is critical for parishes to: • Focus all efforts on the top 20% most financially capable parishioners because they will provide 80% of the goal. • Begin by looking for grants from private foundations. • Get as many parishioners to participate at whatever level they can. • Start the fundraising as soon as possible.
When we give to the church, we give because: • We have been asked personally. • We feel good. • We want to make sure things are done right. • We like the priest. • All of the above • None of the above.
We give back when we realize that all we have is a gift from Our Lord and Savior…
Contact information • Office of Parish Development • Greek Orthodox Archdiocese of America • 3 S. Prospect Ave, Suite 11 • Park Ridge, IL 60068 Jerry Minetos 847.825.1432 847.825.4287 (fax) jminetos@goarch.org