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Fashion Brand Launching

Fashion Brand Launching. 20102060 Lim ji young. Contents. Naming ,Origin of word & L ogo Brand Image Image map & Color map Target Fashion Consume degree & Price degree Sensitivity graph & Age/Price graph Product Mix width, length, depth Fabric & Diagraming. GLAM ː BLACK.

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Fashion Brand Launching

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  1. Fashion Brand Launching 20102060 Lim ji young

  2. Contents • Naming ,Origin of word & Logo • Brand Image • Image map & Color map • Target • FashionConsume degree&Price degree • Sensitivitygraph& Age/Price graph • Product Mix width, length, depth • Fabric & Diagraming

  3. GLAMːBLACK Glamorous 화려한, 매력이 넘치는 Glamour 1.(흔히 부와 신분에 따른)화려함 • 부티, 귀티 Glamorize 1.…을 매력 있게 하다. 매력을 더하다. 2. 미화 [찬미, 이상화]하다. 로맨틱하게 그리다. GLAMːBLACK

  4. 여자를 매력적으로 보이게 하는 • Glam Look • 글램룩(Glam Look)-‘매혹적인’이란 뜻을 가진 글래머러스(Glamorous)에 어원을 둔 패션 스타일을 칭하는 말

  5. GLAMːBLACK Black ‘어두운’을 뜻하는 고대영어 Blac 1.검은 옷차림의 2. 진짜의,철저한, 순수한 3.캄캄한

  6. Image map & Color map

  7. Target

  8. FashionConsume degree&Price degree 패션수용도 가격정도

  9. Sensitivitygraph& Age/Price graph

  10. Product Mix width, length, depth

  11. Fabric & Pants diagraming

  12. Fabric & Shirt diagraming

  13. Fabric & Skirt diagraming

  14. Fabric & Onepicediagraming

  15. Fabric & Cape diagraming

  16. Fabric & Jacketdiagraming

  17. Fabric & Coat diagraming

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