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How did we get here?

TravelWise West Midlands Website An Introduction www.travelwisewestmids.org.uk Andy Thorpe Sandwell MBC. How did we get here?. Launched in April 2012….once again! Same address: www.travelwisewestmids.org.uk Based on the innovative Community TravelWise website

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How did we get here?

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  1. TravelWise West Midlands WebsiteAn Introductionwww.travelwisewestmids.org.ukAndy ThorpeSandwell MBC

  2. How did we get here? • Launched in April 2012….once again! • Same address: www.travelwisewestmids.org.uk • Based on the innovative Community TravelWise website • Also schools, residential developments and companies – 5 website addresses potentially! • All websites under one umbrella / portal

  3. Why did we start the journey? • Same as most organisations, to provide information • How to travel in healthy and environmentally friendly ways and provide information about TravelWise activities • To overcome the barriers to accessing helpful but “buried” information, ie many websites/pages • Not just well-meant words on sustainable travel • We needed a useful tool for use by the public etc

  4. What does it do? • The website provides information on: - sustainable travel and TravelWise - different methods of transport in particular areas - news and events - carbon, calories and car costs calculators - links to the Company, School, Residential and Community areas with own travel related web pages • Organisations can set up their own pages (free!)

  5. How do I use it? • Sustainable Travel and TravelWise - Banner on the right hand side - Navigation bar “About TravelWise” and “Smarter Choices?” • Travel Information - Mode of transport pages with journey planners - District based information – drop down list - Alternatives to travel

  6. How do I use it? • News - Use navigation bar on home-page - Most recent story highlighted, plus a link to the ACT TravelWise news page - regularly updated • Events - Click on calendar dates - Look at the list - all the main sustainable travel events are listed • Calories, Carbon and Car Costs Calculators - Use links at the base of the home-page

  7. How do I use it? • Company, School, Residential and Community Areas - Please feel free to register your organisation! - From homepage click on “enlist your business today” then use the wizard to help with setting up page - “Get Directions” - quickly plan journeys - Dedicated travel page for staff, visitors, interviewees • Online travel surveys module - useful for Travel Plans - Core questions - Survey is sent by email

  8. Where do we want to go next? • Useful resource, but still room for improvement • Increase number of visits from the general public, employees, residents, schools, community groups • Companies and business parks to register with the site…..and then to tell others about how useful it is! • Website to be regarded as the main reference point for general journey planning

  9. It’s your turn to drive! • Bound to be mistakes so please let us know • Would like to make improvements to the website, to ensure effective connection with people • When using the website and promoting it to people, think about possible different approaches then let us know: andy_thorpe@sandwell.gov.uk mike.cooper@birmingham.gov.uk www.travelwisewestmids.org.uk “Contact Us”

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