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“Our dreams have to be bigger. Our ambitions higher. Our commitment deeper.

“Our dreams have to be bigger. Our ambitions higher. Our commitment deeper. And our efforts greater.”. Shri Dhirubhai H Ambani (1932-2002). 1. The Facts. Today, India is home to one out of every 10 silvers in the world.

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“Our dreams have to be bigger. Our ambitions higher. Our commitment deeper.

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  1. “Our dreams have to be bigger. Our ambitions higher. Our commitment deeper. And our efforts greater.” • Shri Dhirubhai H Ambani (1932-2002) 1

  2. The Facts Today, India is home to one out of every 10 silvers in the world. Million 1000 137 80 100 77 56.7 10 1 Year 1991 2001 2005 2021 2

  3. Silvers Count At present in India • Over 1,29,19,100 silvers are proud homeowners • Over 2,33,000 silvers have travelled abroad • Over 5,58,000 silvers surf the World Wide Web • More than 45 per cent silvers are working full time • (20 hours or more a week) 3 (Source IRS – Indian Readership Survey – Database, 2005)

  4. The Harmony Initiative A three-pronged approach: • Harmony, the magazine • Harmony Interactive Centre • The website: www.harmonyindia.org 4

  5. Harmony Interactive Centre • A space exclusively for silvers • Leisure and recreation facilities • New skills • Health and fitness • Hobbies • Basic computer education • Counselling and guidance 5

  6. Harmony, The Magazine • Clear editorial focus • Inspiring profiles of silvers • National / international news • Health, lifestyle, travel, etc • Affordable price • Available on stands and by subscription • Now open ! International subscription 6

  7. A Paperless medium www.harmonyindia.org • The Website offers • Quick and easy access • News and features • Second-career options • Silver companions • List of silver organisations • Online magazine subscription • E-Greetings • Crosswords • Quotes • Newsletter • Silver Poll • Classifieds 7

  8. We are working towards… • Awareness • Advocacy • Sensitive society • Good Healthcare • Higher pensions and better returns on savings • Silver-friendly products, gadgets and services • Safer homes and well-run old-age homes • An end to social and government apathy • Second career • options 8

  9. Join us • . The Harmony Initiative is on a mission to turn every strand of grey in India into silver, shining, proud and happy. Come, be a part of it. 9

  10. Thank You “Age is all about mind over matter, if you don’t mind, ..it doesn’t matter” 10

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