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Account Service Webvantage Training. Campaign Hierarchy Campaign – The product, division, or organization that is being promoted and time frame Job Number – An individual element of a campaign Components – D ifferent versions of the same creative .
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Account Service Webvantage Training
Campaign Hierarchy Campaign – The product, division, or organization that is being promoted and time frame Job Number –An individual element of a campaign Components – Different versions of the same creative. ex: creative is the same, but location on creative differs HIERARCHY – SIEMENS EXAMPLE Office – Chattanooga Client – Siemens Division – Diagnostics Campaign – Xprecia Stride Product Launch Product – Xprecia Stride Job – Brochure Component – Physician focused
Open Campaign Campaign – The product, division, or organization that is being promoted and time frame. All jobs that pertain to this campaign should be opened under this campaign name.
Open Job(s) • Job – An individual element of a campaign • Job Jacket – The Job Jacket is the central point for all activities of a job. Store and access all project-related information in the job jacket including: • Documents & Creative Assets • Creative Briefs • Specifications • Alerts, Work Orders & Change Orders • Cost Estimates, Vendor Quote Requests & Purchase Orders • Project Schedules & Timelines • Quote vs. Actual Analysis
Alert Assignments PM – ONLY View Existing Alerts on Job Version. For Job Change Orders Create or View Creative Brief Can Copy CB from another job here To Create or View Purchase Orders To View Job Schedule Quote vs. Actual To View, Download or Upload Documents to Job To Add an Alerts To Create or View Estimates Job Specifications
Open Component Component – Different versions of the same creative. ex: creative is the same, but location on creative differs
Comments Comment– An update to a job alert that is not a change order
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