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PR Rating. We had a 0% increase in our PR Rating between 2012 and 2013 which left us with a 0.16 PR Rating. The highest PR Rating was 0.17 so our firm is doing well in comparison to the competition.
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PR Rating • We had a 0% increase in our PR Rating between 2012 and 2013 which left us with a 0.16 PR Rating. • The highest PR Rating was 0.17 so our firm is doing well in comparison to the competition. • PR Rating helps increase wholesale sales, by giving the company a good brand name in the eyes of the consumer.
Distribution Rating • We had a -67% decrease in our distribution growth between 2012 and 2013 which left us with a 0.06 Distribution Rating. • Wild Hogs had the largest distribution increase due to their high brand advertising campaign. • The Distribution Rating is affected by how much an organization spends in brand advertising. Distribution increases sales by covering a larger piece of the market.