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A Digital Agency: At the Crossroads of Strategy, Creativity & Technology

Company websites tend to be one of the most underutilized resources for qualified online lead generation and streamlining operational costs.

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A Digital Agency: At the Crossroads of Strategy, Creativity & Technology

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  1. A Digital Agency:At the Crossroads of Strategy, Creativity & Technology

  2. Web Solutions – The Webtage Way

  3. WEBTAGE WEB DEVELOPMENT Our Web Development Philosophy • Strategy before implementation ‘Give me 6 hours to chop down the tree and I’ll spend the first four sharpening the axe’  • Lead with Form + Function A good-looking website is critical but not enough. Software engineering matters. • Bake marketing into the site design Just because you build it, they won’t come and they won’t convert • Simple But Rich User-Experience What use of a sports car without an engine?

  4. WEB DEVELOPMENT PROCESS Web Solutions Done Right Analytics Personalization Marketing (SEO, Content, SEM) Usability Testing Platform Evaluations Software Engineering Process Flows & Wireframes Design & UX Development Systems Integration POST LAUNCH

  5. STRATEGY BEFORE IMPLEMENTATION Platform Evaluations • Software Platform Strategy • Competitive Analysis • Recommendations

  6. LEAD WITH STRATEGY, FORM & FUNCTION Process Flows & Wireframes • IT Architecture • Business Rules & User Flows • Wireframes

  7. LEAD WITH FORM + FUNCTION & BAKE MARKETING INTO SITE DESIGN Design, CRO & UX • Design to start conversations • Design for conversions • Design for least user friction • Design for marketing

  8. SIMPLE BUT RICH USER EXPERIENCE Site Development • Wireframes come to life • Complex applications with simple UX • On time, on budget

  9. STRATEGY BEFORE IMPLEMENTATION Systems Integration • Cutting-edge IT R&D • Broad & Deep Web expertise • Vertical experience

  10. BAKE MARKETING INTO SITE DESIGN Integrated Marketing • Landing pages • On-Page SEO & SEM • Analytics for laser-focused tracking

  11. Thank You

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