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Connecting with the most important financial people in the world. MISSION STATEMENT. A PIONEERING VOICE FOR MODERN FINANCE GLOBAL FINANCE HAS BUT ONE MISSION: TO HELP TODAY’S CORPORATE LEADERS, BANKERS AND INVESTORS CHART THE COURSE OF GLOBAL BUSINESS. EDITORIAL BALANCE.
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Connecting with the most important financial people in the world
MISSION STATEMENT A PIONEERING VOICE FOR MODERN FINANCE GLOBAL FINANCE HAS BUT ONE MISSION: TO HELP TODAY’S CORPORATE LEADERS, BANKERS AND INVESTORS CHART THE COURSE OF GLOBAL BUSINESS
EDITORIAL BALANCE HOW GLOBAL FINANCE IS ORGANIZED: • THE FRONT OF EACH ISSUE • Newsmakers • Milestones • Emerging Markets Roundup • Emerging Markets Investor • THE FEATURE WELL • Cover Story • Regional and Country • reports • Evaluations, rankings and awards • THE BACK OF EACH ISSUE • Corporate Financing News • Mergers & Acquisitions • Foreign Exchange • Corporate Debt • Global Equity and depositary receipts
COMPLETE MARKET COVERAGE Financial executives turn to Global Finance for perspective on: • Corporate Debt • Country Reports • Derivatives • Emerging Markets • Foreign Exchange • Global Equity / DRs • Internet Banking • Investment Banking • Mergers & Acquisitions • Project Finance • Custody and Securities Services • Supply Chain Finance • Technologies for Finance • Trade Finance • Treasury & Cash Management • World's Stock Markets
SUBSCRIBERS RATE GLOBAL FINANCE BEST READERS THINK GLOBAL FINANCE HAS THE BEST EDITORIAL COVERAGE OF MOST FINANCIAL TOPICS • The question subscribers answered was: “We would like to find out whether you think Global Finance, Institutional Investor, or Euromoney offers the best coverage of these content areas. For each area, choose the magazine that you think covers it best”. Source: 2008 Global Finance Subscriber Study
READERS PLACE A HIGH VALUE ON GLOBAL FINANCE READERS THINK GLOBALFINANCE PROVIDES ORIGINAL AND IMPORTANT INFORMATION Strongly Agree Strongly Disagree Agree Disagree Source: 2008 Global Finance Subscriber Study
POWERFUL AND INFLUENTIAL FOR OVER 20 YEARS • BUILDING READERS’ LOYALTY FOR OVER 20 YEARS • SUBSCRIBERS IN 166 COUNTRIES • ADVERTISERS FROM 50 COUNTRIES • OFFICES IN NEW YORK, LONDON, RIO DE JANEIRO AND MILAN
THE STRENGTH OF GLOBAL FINANCE • GLOBAL FINANCE SUBSCRIBERS ARE: • CEOs, Presidents, CFOs, Treasurers and other Financial Executives at the world’s largest companies • CEOs, Presidents, CFOs, Treasurers and other Financial Executives at other large and middle market companies • Executives at banks • Money Managers • Government Finance Officials
THE STRENGTH OF GLOBAL FINANCE IN PARTICULAR GLOBAL FINANCE REACHES THE: CEO PRESIDENT CFO TREASURER AT ALL COMPANIES WITH REVENUE OF… North America $2 billion or more Europe $1.25 billion or more Asia $850 million or more Latin America $50 million or more Middle East /Africa $25 million or more
THE STRENGTH OF GLOBAL FINANCE INDEPENDENT RESEARCH SHOWS SUBSCRIBERS READ GLOBAL FINANCE AND PASS IT ON TO COLLEAGUES * Source: BPA Circulation Statement for the 6 Month Period ended December 2007 ** Source: 2007-Purchase Influence in American Business, Erdos & Morgan *** Extrapolation based on the Erdos & Morgan and the BPA Statement
CIRCULATION COMPOSITION READERSHIP BY GEOGRAPHY READERSHIP BY INDUSTRY Latin America 7.2% ME & Africa 3.5% US & Canada 52.8% Government and other 8.6% Financial Institutions & Independent Investment Advisory Firms 22.3% Asia Pacific 14.8% Asia & Pacific 12% Europe 22% Europe 21.7% Companies 69.1% Source: BPA Circulation Statement for the 6 Month Period ended December 2007
AN AUDIENCE OF DECISION MAKERS COMPARED TO THESE PUBLICATIONS MEASURED BY ERDOS & MORGAN:
AN AUDIENCE OF DECISION MAKERS • GLOBAL FINANCE RANKS 1ST IN PERCENTAGE OF READERS: • Whose primary job function is Finance • Involved in decisions on the investments of their companies’ Pension and Retirement Funds or other Institutional Investments • Involved in decisions on Mergers & Acquisitions • Involved in Risk Management decisions • Involved in purchasing decisions on Corporate Services/Commercial Banking % composition of readers. Source: Purchase Influence in American Business, Erdos & Morgan 2007
AN AUDIENCE OF DECISION MAKERS • GLOBAL FINANCE RANKS 1ST IN PERCENTAGE OF READERS RESPONSIBLE FOR: • Property/Casualty Insurance • Communication and Information Systems • Purchasing/Procurement decisions • Companies’ Real Estate decisions • Business Aircraft/equipment and supplies % composition of readers. Source: Purchase Influence in American Business, Erdos & Morgan 2007
AN AUDIENCE OF DECISION MAKERS • GLOBAL FINANCE RANKS 2ND IN PERCENTAGE OF READERS: • Who are CFO, Treasurer, Secretary or Controller • Responsible for their companies’ International Operations • Involved in purchasing decisions on Corporate Services/Corporate Credit Cards % composition of readers. Source: Purchase Influence in American Business, Erdos & Morgan 2007
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Connecting with the most important financial people in the world