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Static Clothing. Intro To Business 1103-12pm. By Brian D. Russell. Mission Statement.
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Static Clothing Intro To Business 1103-12pm. By Brian D. Russell
Mission Statement • Static Clothing will offer cool, new, original, and alternative clothing designs to young consumers who are looking for an alternative in clothing products from that of the name-brand and mainstream products of major clothing retailers in the market today.
Business Plan Summary • Why “Static”? • Although “static” by definition means stationary and unchanging, most people associate the word with electricity and energy, giving the business an “exciting” name. • Pertains to clothing as well.
Description • Static is to be a clothing store offering alternative styles and designs to the mainstream, brand-name clothing franchise industry that is prevalent in the consumer market today. • Differentiating from the mainstream market will attract young, creative and alternatively minded individuals seeking to separate themselves from the mainstream designs of the current market.
General Information • The first location is to be in a leased business space inside of a mall in Oklahoma City. • Chosen to help cut costs from building/contracting costs and business site maintenance/repair costs. • Upon launch will be a private, independently owned company by a organization of entrepreneurs.
Owners • The owners are a group of 6 ambitious, young entrepreneurs: • Each owner has high energy, enthusiasm, focus, and dedication to their new business venture. • All have experience working at a variety of retail businesses. • All are currently young consumers in the economy today thus know what the young consumer market today is looking for. • All have a current background in general business education from the University of Central Oklahoma.
Presentation Division. • The Group of Owners Consists of: Jonathan Alarcon, Brian D. Russell, Jereme Buck, Jordan Wiseley, Brandi Hitz, and Taylor William at the Head Chair of Business Operations. • Each Owner Will Present a Section of This Business Plan:
Jonathan Alarcon • Will Discuss the Basic Summary of the Business Plan Including: • The Chosen Location and Location Information • Ownership Status • Start-Up Costs • Projected Net-Profit
Taylor Williams • Will Discuss Basic Product Description: • The Product Description and Information • The Design Development • Product Manufacturing • Shipping/Acquiring of the Product to Sales Location • Projected Production Costs
Jereme Buck • Will Discuss the Market Analysis Summary: • The Target Consumers • The Existing Market Conditions • The Target Consumer Strategy • Public Promotion/Awareness of the Product
Jordan Wisely • Will Discuss the Basic Management and Operations of the Company: • Basic Operations Costs • The Desired Employee Profile • Management Criteria • The Basic Facilities, Equipment, Labor, and Operations of the Store
Brandi Hitz • Will Discuss the Future Development of the Company: • Operations Development • Development Forecast (i.e. Completion and Opening Dates, Projected Growth, etc.) • Future Goals of the Company • Critical Risks and Potential Problems