1 / 9

7 PPC Strategies for Travel Agency | Reliqus

7 proven PPC strategies for travel agency success. Learn how to optimize your campaigns and drive more highly-qualified leads. Visit us:- https://reliqus.com/seo-services-for-tours-travel-agency/

reliqus
Download Presentation

7 PPC Strategies for Travel Agency | Reliqus

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. PPC STRATEGIES 7 7 FOR TRAVEL AGENCY Swipe reliqus.com

  2. 1 TARGETED AD COPY Create ad copy that speaks to the specific interests and needs of your target audience. For example, if you're targeting families with young children, your ad copy could highlight kid-friendly activities and accommodations. Advertisers who tailor their copy to appeal to specific audiences can achieve a click-through rate of 3.3%, compared to a general click-through rate of 0.5% reliqus.com

  3. 2 GEO-TARGETING Use location-based targeting to reach people in specific geographic areas, such as tourists who are currently visiting a particular city or state. Studies show that travel-related searches that include the phrase "near me" have increased by over 500% in the past two years. reliqus.com

  4. 3 REMARKETING Set up remarketing campaigns to target people who have already visited your website or engaged with your brand. This can be a powerful way to re-engage potential customers who might have abandoned their booking process. Remarketing help travel companies target customers who have already shown an interest in their product or service. Studies show that using remarketing ads can lead to a 20% increase in conversion rates. reliqus.com

  5. 4 AD EXTENSIONS Use ad extensions to provide additional information and context about your travel offerings. For example, you could use sitelink extensions to direct users to specific pages on your website, or use call extensions to allow users to call your business directly from the ad. Ad extensions can enhance the effectiveness of travel industry ads. Including sitelinks and call extensions in travel ads can increase click-through rates by up to 10%. reliqus.com

  6. 5 VIDEO ADS Use video ads to showcase the experience of traveling with your company. Video ads can be especially effective for promoting specific destinations or experiences. In fact, 52% of travelers say that watching travel- related videos influences their travel decisions. reliqus.com

  7. 6 SEASONAL CAMPAIGNS Create seasonal campaigns that highlight specific travel opportunities or events. For example, you could create a campaign around summer travel or holiday getaways. Over 90% of travelers book their trips online, making seasonal campaigns essential for reaching potential customers. reliqus.com

  8. 7 MOBILE OPTIMIZATION With more and more people using their mobile devices to search for and book travel, it's essential to optimize your PPC campaigns for mobile. Mobile optimization is crucial in the travel industry, with over 70% of all travel bookings being made on a mobile device. By optimizing ads for mobile, travel companies can reach their audience effectively and efficiently. reliqus.com

  9. THE BEST SOLUTION FOR PPC SERVICES PPC Campaign Social Media Ads Email Marketing Content Marketing Join Now More information : +1 (424) 999-8252 www.reliqus.com

More Related