Renault DUSTER: The SUV that started it all.

1. Renault DUSTER: The SUV that started it all. Till about a decade ago, the SUV market in the country was almost non-existent. Whatever SUVs were available in the country were either the premium imported vehicles or a couple of Indian models which were also priced quite on the higher side. These SUVs lacked two important things. One, they were all made for European or American conditions and two, the comfort level in them was at the extremes. In those kind of regions off-roading was a very developed activity and so were the vehicles, unlike India, where the awareness of the concept and hence acceptance was still in its infancy then. Also, most imported SUVs were very rugged, extremely comfortable and loaded with features and that’s what made them stand out of reach for an ordinary Indian. All this changed in 2012 when the Renault DUSTER was launched in India. The DUSTER not only proved to be a solidly built car but it also provided the necessary comfort and features at a price that was much more attractive to general Indian customers. This was the first instance when a product was conceived with the Indian requirements in mind. Unlike the western countries, SUVs in India are not only used for off-roading but also a normal urban commute. This ability of the Renault DUSTER to don two hats, off-roader as well as an urban car, made it an instant hit. Things have never been the same for Indian customers since then. With the DUSTER, Renault launched a new category of compact SUVs in the Indian automobile market. Since then, the DUSTER has become a permanent fixture in SUVs and has been setting new benchmarks for others to follow. It has become a pioneer of sorts in this category. The latest Renault DUSTER continues to be part of this design thinking and has evolved keeping in mind the taste of new customers of today. So, what exactly helps the DUSTER to occupy a special place in the Indian customer’s hearts and minds? Let us find out.

2. The imposing stance: The DUSTER offers an aggressive yet polished look. This qualifies it as both an SUV as well as an urban car for everyday commute. Comfortable interiors: With some of the best-in-class and first-in-class features, the DUSTER interiors offer a cool respite irrespective of the terrain outside. High on Safety: Besides a monocoque body, the car has some of the best safety features like Driver & Front passenger airbags, reverse parking sensor, electronic stability program, hill start assist, ABS with EBD, and a host of other features. Engine: The car comes in two engine capacities –1.3 L & 1.5 L. What’s more, the new DUSTER features an X-tronic CVT gearshift that provides the best experience in both bumper-to-bumper traffic as well as when off-road. Price: Priced at just Rs. 8.59 Lacs (ex. Showroom Delhi), the Renault DUSTER hits the ultimate sweet spot when it comes to the driving experience, passenger comfort & safety, and cost of ownership.

3. So, if you are the ‘work hard, party harder type’, then the DUSTER is the one meant for you. To experience the latest DUSTER, all you need to do is either visit the nearest Renault showroom or go online and book your test drive. The Renault DUSTER is bound to leave you mesmerized with its all-new power drive and its true SUV capabilities.