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Child Car Seat

Child Car Seat. It is parents' duty to protect babies from car accident. Children are our future. Why parents do not use child car seats?. Change in Fatal / Fatal & Serious Injury Rate After Installation of Child Car Seat. Fatal Rate decreased by 77.2%. Fatal & Serious injury Rate

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Child Car Seat

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  1. Child Car Seat

  2. It is parents' duty to protect babies from car accident Children are our future. Why parents do not use child car seats?

  3. Change in Fatal / Fatal & Serious Injury Rate After Installation of Child Car Seat Fatal Rate decreased by 77.2% Fatal & Serious injury Rate decreased by 54.5% Data : 2004 traffic accidents in Japan from the police traffic bureau

  4. When traffic accident happen? Short distance, normal speed, so child car seat is not necessary? But, driver become careless at this time. The speed of fatal and serious injury accident without child car seat. The number of infant death toll according to the purpose of driving Unknown 1% Stop 5% Below 10Km/h 5% Over 101Km/h 2% 81～100Km/h3% Others 17% Hospital visit 2% 11～20Km/h12% Shopping 32% Amenity 3% Restaurant 3% 21～30Km/h13% Homecoming 3% 41～80Km/h 36% Sightseeing 4% Visit 21% 31～40Km/h 23% Driving 6% Commuting 10% data：2004 the status of traffic accident in Japan (Traffic Bureau of National Police Agency）

  5. Danger of Holding a Baby in Car Adding 30 times weight of the baby’s weight momentarily when colliding at a speed of 50 kilos per hour. • Example: • Collision under the conditions of 10kg’s baby at 50km/hr • 300 kg weight!!! • Is it possible for a Mom to hold a baby in 300kg? Absolutely, NO! • A baby is crushed to the ceiling of the car; A baby is thrown outside • of the car by break through the front window glass; A baby is crushed • to the front seat!!!!

  6. Customer’s Buying Habit in Car Seat Where did you get most valuable information before purchase? When did you buy? Before 6 months 4% Others 24% Before 1 year 2% Before 3 months 11% Magazine 7% Outlets 43% Before childbirth 62% After childbirth shortly 21% Internet 11% Catalogue 15% Sales rep. in outlets have richer knowledge about car seats => Good recommendation to the customers => Catch customers’ loyalty since their maternity stage

  7. For Kids 15 ~ 36kg For Nursing Infant New born ~ 10kg For Infant 9 ~ 18kg Classification of Child Car Seat For Nursing Infant to Infant New born ~ 18kg For Infant to Kids 9 ~ 36kg For Nursing Infant to Kids (new born ~ 25Kg)

  8. Combi Child Car Seat Conception <Mother’s Touch> Like holding a baby by Mom’s arms sweetly!!

  9. How “Mother’s Touch” can protect a baby? To protect soft baby’s neck Baby’s neck is not developed completely yet. The proportion of baby’s head is bigger (4-head figure) than adults. Strongest impact - Front Collision The most dangerous collision is the FRONT IMPACT. During the front collision, baby’s neck is exposed to heavy burden. The impact power is spread by capture of body (from head to back) on the seat. Capture of body by Mother’s Touch Dispersion of impact Traveling direction

  10. Correct Installation Install the child car seat in proper direction according to weight!! Weight below 10kg Weight 9kg ~ 18kg Backward facing Forward facing Make sure to install on REAR SEAT since it is comparatively safer!!

  11. Where do you install child car seat? Not recommend! Most dangerous position Prohibit!!! If air bag is installed. Air bag Front seat (B) Driver seat (A) Rear seat (E) Rear seat (D) Rear seat (C) Proper position Proper position Can not be installed.

  12. Can not install child car seat as the below seats. Shorter seat belt Can not be secured firmly 2-point seat belt All of Combi child car seat are installed on the seat which equipped 3-point seat belt only for safety reason. The below items require longer seat belt to install. +Prim Baby (Do Kids 5) +Prim Kids The seat like specially shaped with projecting or hollow on center part Shorter depth seat Seat facing sideward and backward All of Combi child car seat must be installed on the seat facing forward. The below depth are required to install respectively. +Neosis First 2.5 43cm +Prim Baby, Zeus Turn, Prim Long, Junior seat 40cm

  13. Combi R&D New born infant dummy developed by Combi Scene of test for collision Ultra Shock Absorption Gel • Combi makes effort in R&D for ensuring the quality standard of our products. • Combi’s in-house R&D team developed its own newborn baby dummy as per the • real newborn baby - in average weight (3.2Kg), body construction, and movement • and sensors are installed in 5 different places (more than 15 directions) for • detection. While doing collision test, we can get various data about the impact • from crush and do corresponding analysis.

  14. Combi Child Car Seat Line Up Height 140cm 10kg 1 year 36kg 11 years New born 15kg 3 years 18kg 4 years 7years 25kg 8 years

  15. Oval Beige (OE) Broad Brown (BB) Broad Gray (BG) Oval Red (OR) Zeus TurnS ZV-598 use period : Newborn ~ around 4 years old (Below 18kg) weight : 13.5kg size :W480xD620xH725(exclude Zeus Leg) 3-point seat belt only Zeus Turn EG ZV-698 use period : Newborn ~ around 4 years old (Below 18kg) weight : 13.9kg size :W480xD620xH725(exclude Zeus Leg) 3-point seat belt only

  16. Features & Advantage Ventilated construction EggShock  & EggShock 3D mesh Protection for baby’s head from vibration Air through form Side protection Defense against side impact 360º Revolving seat Dacco Cushion Keep comfortable posture Supporting Leg Easy sitting More secure installation ZV-698

  17. Consumer Voice Revolving seat is really usable! Rotated seat is very helpful for me. I wonder how to seat or unseat a baby on non-revolving seat. By Minori mum & Ryoka The holding feeling is favorite. My baby feels as holding with my hands, so she is quite well and happy while driving. By Hiromi mum & Mitsuki Easy reclining by one hand!!! Washable!!! Zeus turn are used for 3 years from my first boy to my first girl in activity. Even my baby sits on it, I can easily recline it easily by one hand. Because of washable seat, I do not mind even it become dirty. By Hidemi mum & Hime

  18. Neosis First 2.5EG Smart Navy (SN) Smart Gray (SG) Neosis First 2.5EG use period : Newborn ~ around 4 years old (Below 18kg) weight : 11.5kg size :W470xD550xH690 3-point seat belt only

  19. Neosis First 2.5EG Usage period : New born ~ about 4 years old (below 18kg) Retractable belt With retractor that make easy seating and unseating. Super Safety Lock Prevent the baby from accidentally getting loose. Non flammable material Angle control system One-touch reclining Checker: check if it is in appropriate installation angle. Adjuster: adjust the seat base angle for the best installation. Angle checker Angle adjuster *EG series only

  20. Neosis AS Pop Navy (PN) Pop Yellow (PY) Victoria Navy (VN) Neosis AS period : Newborn ~ around 4 years old (Below 18kg) weight : 10.6kg size :W470xD550xH690 3-point seat belt only

  21. Prim Long Fine Yellow (FY) Excellent Red (ER) Excellent Gray (EG) Fine Gray (FG) Prim Long EG use period : Newborn ~ around 7 years old *Below 25kg(around 115cm) weight : 7.4kg size :W455xD552xH702 3-point seat belt only Prim Long S use period : Newborn ~ around 7 years old *Below 25kg(around 115cm) weight : 7.2kg size :W455xD552xH702 3-point seat belt only

  22. Prim Long Usage period : Below 25kg (new born ~ about 7 years old) Easy installation Long use Baby seat New born ~ 1 year (below 10kg) Child seat about 1 ~ 4 years (9 ~ 18kg) Junior seat about 3 ~ 7 years (15 ~ 25kg)

  23. Prim Long EggShock α Side Protection Can be installed every mode. Defense against side impact Easy Installation EggShock Absorb vibration during driving Less power for installation

  24. Prim Long Consumer Voice Light & easy installation Prim Long is light and easy for installation. That’s why it is very helpful to install it from my car to another car. It seems that my baby is comfortable on it, she can sleep as soon as car driving By Ayumi mum & Kanon Long use as the name of Prim Long Prim Long as its name can use long time. It holds my baby firmly as easy posture, so I can concentrate to drive. Now my baby come to sleep at once after putting on this child car seats. By Nobue mum & Kaito Driving at ease by Prim Long Strongly recommended by the sales clerk, I bought Prim Long. Due to secure design, I can put may baby onto it at ease. Although he is crying, he stop crying after putting on it, and then he become good mode. By Kaoru mum & Yugo

  25. Prim Baby Light Yellow (LY) Deep Gray (DG) Light Blue (LB) Prim Baby EG use period : Newborn ~ around 1 year old *Below 10kg weight : 3.2kg size :W435xD690xH346(exclude handle) 3-point seat belt only Prim Baby S use period : Newborn ~ around 1 year old *Below 10kg weight : 3.1kg size :W435xD690xH346(exclude handle) 3-point seat belt only

  26. Prim Baby Usage period : New born ~ 10kg Activity for both outside and inside Non flammable seat 3 different ways of usage Canopy One-touch belt adjuster *Prim Baby EG only Baby seat Baby carrycot Rocking chair

  27. Prim Kids plus Protect Earth Beige (EB) Moon Gray (MG) Earth Gray (EG) Prim Kids plus Protect EG use period : around 1 ~ 11 years old *9 ~ 36kg(around 75 ~ 145cm) weight : 5.2kg size :W440xD460xH760 3-point seat belt only Prim Kids plus Protect EG use period : around 1 ~ 11 years old *9 ~ 36kg(around 75 ~ 145cm) weight : 5.2kg size :W440xD460xH760 3-point seat belt only

  28. Prim Kids Long use 3-ways Usage period : 1 ~ 11 years (9 ~ 36kg) Headrest with side cover Impact shield with flap The impact shield doesn't shift easily with the flap, and the installation is easy. Headrest is vertically adjustable and the width between side cover can be adjusted according to different usage. Junior seat with impact shield detached weight : 15~25Kg Junior seat with impact shield weight : 9~18Kg Booster seat weight :22~36Kg

  29. Prim Kids plus Protect Side Support(protection) +Side support for side collision and good posture of child. Environment Conscious Product Satisfaction for Combi internal environment standard. Eco-mark is printed on P/C, product on manual.

  30. Prim Baby/Prim Kids Consumer Voice My baby is sitting on Prim Baby during my bathing. I use Prim Baby not only as a car seat, but also as a baby chair. Especially it is very helpful when I take a bath as he is very happy playing toy inside Prim Baby. By Makiko mum & Kensuke Combination Prim Baby & shopping cart I use Prim Baby for my two children as it is very convenient. When I go to super markets with carrying this seat, I can put it on a shopping cart. It is like a baby stroller. Besides, he come to sleep shortly after sitting on this seat. Maybe he is comfortable. By Aya mum & Ami Stop to escape from car seat. == Prim Kids == After changing cart seat to Prim Kids, she stopped to escape from car seat. I think not being tightened up by shoulder belts and crotch belts is good for her. Now she is willing to sit on the seat. By Maiko mum & Hibiki

  31. Buon Junior Simple & Stylish Junior Seat Nova Beige (NE) Nova Black (NB) Buon Junior EG HU-230 Using weight : 15 ~ 36 Kg *Using height : 95 ~ 145 cm *Using period : 3 ~ 11 years Weight : 4.2kg Size : W455 x D455~465 x H670~810mm

  32. Buon Junior Product features & Advantage Side Protection & Adjustable headrest Adjustable belt guider Adjust the best position according to baby’s shoulder width. Adjust the position of headrest, which can protect from side impact, according to baby’s growth. Ventilation Drink holder Polyurethane Can be attached at either sides Easy for cleaning *Separated sheet

  33. Prim Junior Duo Qualifying the European standard(ECE R44/03) Usage period : 3 ~ 11 years (15 ~ 36kg) High-back Seat Duo Usage Headrest Shoulder Belt Guide Provide greatest Protection to upper half of child’s body. Let child can seat properly even while sleeping. Backrest and seat base can be used separately, which depends on the growth of the child. Headrest is vertically adjustable to fit the child. The belt guide can ensure the shoulder belt is positioning correctly.

  34. Recommended Selling Points • I go driving with my baby frequently. •  Zeus Turn, it is easy to seat or unseat a baby by 360º rotated seat. • I want to use one car seat with long applicable time. •  Prim Long, it is designed to be used from new born to 7 years. •  Prim Kids, it can be used from about 1-11 years.(9-36Kg) • Car seat is installed to many cars, mom’s car, papa’s car, and etc. •  Prim Baby, Prim Long, Light and easy installment •  Neosis First, it can be installed into various cars. • I want to use car seat as various purposes, e.g. carrycot, chair, and etc. •  Prim Baby, it can be used as car seats, carrycot and rocking chair. • Baby is unwilling to be fastened by shoulder belts and crotch belt. •  Prim Kids, it is fastened by shield impact or seat belt. Child’s AGE and WEIGHT are also important criteria for selection!!

  35. Possible Usage Combination of Combi Car Seats 10kg 1 year New born 15kg 3 years 18kg 4 years 7years 25kg 8 years 1 2 or In case you have a new baby when your elder child is 1~2 years old. 2' 3

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