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To brt or not to brt?. JOBURG MINIBUS-TAXI INDUSTRY ENGAGEMENT INTO REA VAYA PROJECT. PRESENTATION CONTENT. Joburg Taxi Industry – BRT Engagement Approach Key Tasks Completed Key Tasks Ahead Internal Challenges External Challenges. BRT ENGAGEMENT APPROACH.
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To brt or not to brt? JOBURG MINIBUS-TAXI INDUSTRY ENGAGEMENT INTO REA VAYA PROJECT
PRESENTATION CONTENT • Joburg Taxi Industry – BRT Engagement Approach • Key Tasks Completed • Key Tasks Ahead • Internal Challenges • External Challenges
BRT ENGAGEMENT APPROACH • COJ APPROACHED TAXI INDUSTRY WITH REGARD TO THE BRT • PROJECT AT THE END OF 2006 • CONVENTIONALY • TWO REGIONAL STRUCTURES WERE APPROACHED SEPARATELY • TAXI INDUSTRY WOULD HAVE RESPONDED WITH IMMEDIATE ‘NO’ • INNOVATIVELY / MATURELY • BOTH STRUCTURES INITIATED COMMON APPROACH • DECIDED TO ENGAGE IN THE BRT PLANNING PROCESS • MAKE RATIONAL DECISION REGARDING THE TRANSFORMATION • CHALLENGE AT THE RIGHT TIME
BRT ENGAGEMENT APPROACH • BRT ENGAGEMENT MILESTONES • FORMED JOINT BRT STEERING COMMITTEE • CONSISTS OF EXECUTIVE MEMBERS OF TWO TAXI • STUCTURES • REQUESTED IDENTIFICATION OF AFFECTED TAXI ROUTES AND • ASSOCIATIONS FOR BRT PHASE 1 • FORMED JOINT BRT TECHNICAL COMMITTEE • CONSISTS OF CHAIRPERSONS OF AFFECTED TAXI ASSOCIATIONS • APPOINTED RELEVANT PROFESSIONAL TEAM FOR TECHNICAL • SUPPORT AND ASSISTANCE (THROUGH CITY FUNDING ARRANGEMENT)
KEY TASKS COMPLETED • REVIEW AND UNDERSTANDING OF THE JOBURG BRT SCOPING STUDY • REQUEST COJ TO ORGANISE A STUDY TOUR FOR THE LEADERSHIP OF • AFFECTED TAXI ASSOCIATIONS • UNDERTAKING THE STUDY TOUR TO SOUTH AMERICA IN AUGUST 2007 • PREPARING THE STUDY TOUR REPORT FOR THE MEMEBRS OF THE • INDUSTRY • ENGAGING IN THOROUGH WORKSHOPS TO UNDERSTAND THE BRT • CONCEPT, PROPOSED OPERATIONAL PLAN AND THE IMPACT OF THE • POTENTIAL TRANSFORMATION PROCESS • PREPARING AND SIGNING MEMORANDUM OF UNDERSTANDING WITH • COJ TO FORMALISE THE ENGAGEMENT PROCESS
KEY TASKS COMPLETED • IDENTIFYING MAJOR TASKS TO BE UNDERTAKEN TO ASSIST THE • INDUSTRY AND CITY TO MEANINGFULLY ENGAGE AND POSSIBLY • NEGOTIATE TERMS AND CONDITIONS OF THE TRANSFORMATION • PROCESS • ORGANISING WORKSHOPS AND ROAD SHOWS TO COMMUNICATE THE • PROJECT OBJECTIVES AND REQUIREMENTS TO THE GENERAL • MEMBERS OF THE INDUSTRY • INITIATING THE DATA COLLECTION PROCESS TO DETERMINE THE FULL • EXTENT OF THE INDUSTRY IN TERMS OF ITS RESOURCES
KEY TASKS AHEAD • COMPLETING THE DATA COLLECTION PROCESS AND ESTABLISHING • THE FULL EXENT OF THE TRANSFORMATION IMPACT • CONDUCTING THE ECONOMIC EVALUATION OF THE MINIBUS-TAXI • ROUTES • TO ESTABLISH THE BUSINESS VALUE OF THE ROUTES AND CURRENT • MINIBUS-TAXI OPERATORS • TO PROVIDE THE BASIS FOR FAIR FINANCIAL/BUSINESS NEGOTIAITONS • TO PROVIDE THE BASIS FOR FAIR COMPENSATION OF THE • OPERATORS IN CASE OF EXIT STRATEGIES AND/OR REDUCED MARKET • SHARE • CORPORATISATION OF THE INDUSTRY THROUGH THE FORMATION OF • COMPANIES AND JOINT VENTURES TO ENTER INTO OPERTIONAL CONTRACTS • BUSINESS MODEL DEVELOPMENT AND EVALUATION PROCESS
INTERNAL CHALLENGES • CHANGE MANAGEMENT PROCESS • DISEMINATION OF INFORMATION / EXTENT OF THE INDUSTRY • LACK OF CAPACITIES • INSTABILITY OF THE MANAGEMENT RESOURCES WITHIN ASSOCIATIONS • FUTURE STATUS OF NON-BRT ASSOCIATIONS • STATUS OF NON AFFECTED OPERATORS WITHIN AFFECTED ASSOCIATIONS • NON-ALIGNMNET OF TAXI INDUSTRY STRUCTURES AT VARIOUS LEVELS • INDEFINITE LICENCES / DEFINITE CONTRACT PERIODS
EXTERNAL CHALLENGES • POLITICAL TRANSFORMATION / INSTABILITY IN THE COUNTRY • NON-ALIGNEMNT OF THE THREE TIERS OF GOVERNEMENT WITH REGARD TO THE • TRANSPORT POLICIES AND TRANSFORMATION STRATEGIES • POLITICAL INTERFERANCE • STATUS OF OPERATING LICENCES • PROJECT IMPLEMENTATION TIME FRAMES