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IT in Cricket David Rose Information and Resource Manager England and Wales Cricket Board Presentation to BCS. 28 th F

IT in Cricket David Rose Information and Resource Manager England and Wales Cricket Board Presentation to BCS. 28 th Feb 2006. What we shall cover:. Quick background on ECB, National Cricket Centre and my role Technology we use to win How it makes a difference Next innovations Summary

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IT in Cricket David Rose Information and Resource Manager England and Wales Cricket Board Presentation to BCS. 28 th F

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  1. IT in CricketDavid RoseInformation and Resource Manager England and Wales Cricket BoardPresentation to BCS. 28th Feb 2006. ECB Presentation Template - 24.1.05 Page 1

  2. ECB Presentation Template - 24.1.05 Page 2

  3. What we shall cover: • Quick background on ECB, National Cricket Centre and my role • Technology we use to win • How it makes a difference • Next innovations • Summary THIS PRESENTATION FOCUSES ON ECB’s PERFORMANCE BASED TECHNOLOGY ECB Presentation Template - 24.1.05 Page 3

  4. England and Wales Cricket Board • National Governing Body for England and Wales. • Vision – “to become and remaining the most successful and respected cricket nation in the world” • Assumes all responsibility for England, 18 First Class Counties (FCC’s) and 20 Non First Class Counties (NFCC’s) • Employs 130 staff on four sites. • Admin HQ at Lord’s. • Income of £61.4m for 2005 – 83% from broadcasting rights. • After satisfying centralised overheards, all profits are distributed among the FCC and NFCC’s ECB Presentation Template - 24.1.05 Page 4

  5. Evolving the National Cricket Centre, Loughborough • The centre took over a decade to plan. • 46 weeks to build. • Was opened in September 2002 at a cost of £4.6m. • It was designed to be the centre of cricket for all England groups. • ‘National Academy’ is a programme, like England Senior side would have leading up to a tour. • The name from the start did not represent what the centre did. • Now called the National Cricket Centre, supporting the technical, tactical, mental, physical and lifestyle development through a range of specifically tailored activities for each England Group. ECB Presentation Template - 24.1.05 Page 5

  6. My background and current role • Worked for 8 years at Boots Company PLC in Nottingham. • Most years in Marketing and Market Research as a Market Analyst. • Experience in brand monitoring, information management and strategic analysis of international markets. • Joined ECB October 2004. • Two main roles: • Management of Performance Analysis Room at the NCC. The technology we have is world leading in cricket terms. • Implementation of an Information Management Strategy for performance based data. Encompasses systems, people and processes. ECB Presentation Template - 24.1.05 Page 6

  7. Technologies we use to win • Key test for any technological soft/hardware we invest in: WILL IT MAKE A DIFFERENCE? Monitoring and usage of performance based technology is driven from the Performance Analysis Room at the NCC. ECB Presentation Template - 24.1.05 Page 7

  8. Data Flows Key Benefits International/National Video Footage Match Analysis Talent Tracking Player Administration Statistical Talent Tracking Analysis Game Planning ECB Player Analysis Performance Talent Commercial Pay Back Hub: National Tracking Cricket Centre Bio Mechanical Video Technical Analysis Capture Analysis Injury Prevention Technical Development Sharing of knowledge Technologies we use to win ECB Presentation Template - 24.1.05 Page 8

  9. How it benefits: Developing the knowledge cycle Global benchmarking (understand performance levels for future generations Improve elite performers by that 1% TIPAS (tracking the talent) 12yrs 14yrs CricStat/Hawkeye (developing game plans, thinking cricketers) 21+yrs 16yrs 3D analysis (researching into injury prevention) 18yrs Silicon Coach (improving technique, lowering injuries) ECB Presentation Template - 24.1.05 Page 9

  10. Next Innovations • Virtual Reality bowling machine • GPRS tracking measure fielder movement • Knowledge Management! • Video Data Capture ECB Presentation Template - 24.1.05 Page 10

  11. Summary • Systems support, people perform. • For cricket, it is all about the individual and team ethic. • The technology is just one part of the support structure designed to make a player go onto the field with a free mind, playing their game. ECB Presentation Template - 24.1.05 Page 11

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