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Teaser trailers and print advertisements

Teaser trailers and print advertisements The representation of the working classes in reality television. Learning Objectives: To analyse how teaser trailers encourage demographics to anticipate a new show. How the working classes are represented in these teaser trailers. Starter.

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Teaser trailers and print advertisements

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  1. Teaser trailers and print advertisements The representation of the working classes in reality television Learning Objectives: To analyse how teaser trailers encourage demographics to anticipate a new show. How the working classes are represented in these teaser trailers.

  2. Starter Analyse this advertisement using media theory and explain how it has been used to “tease” its audience.

  3. Task You are going to storyboard and analyse one of the two teaser trailers for Big Brother and TOWIE. You will need to consider how the teaser is linked into the whole advertising campaign for each of the programmes. Challenge: Follow this link and consider how the demographic is being appealed to for TOWIE : http://www.campaignlive.co.uk/news/1230885/

  4. Plenary Discussion What other promotional techniques do these reality television shows use? What is the synergy between the media platforms in their advertising campaigns?

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