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World Trade Center of Greater Philadelphia A Pillar of Economic Development in the Globalization Era ********* February 22, 2008 Joanna Savvides. Our Mission. The World Trade Center of Greater Philadelphia
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World Trade Center of Greater PhiladelphiaA Pillar of Economic Development in the Globalization Era*********February 22, 2008 Joanna Savvides
Our Mission The World Trade Center of Greater Philadelphia provides a world-class portfolio of services that enhances international trade growth and leads the Greater Philadelphia region to economic prosperity. As a single, powerful source of international business support and resources, we are committed to helping our members thrive in global commerce.
Our Vision Our vision is to distinguish the WTCGP as an economic development organization that helps the region grow through international business development. Through a comprehensive program of consulting, educational programs and trade missions, the WTCGP enables companies to find new and expanding international markets for their products and services resulting in increased revenues and employment.
World Trade Centerof Greater Philadelphia • Why is our mission so timely and so important?
Globalization is a fact! Definition The globalization movement is the trend towards increasing interdependencies among world markets, and the diffusion of new ideas, technologies, products, services and lifestyles through international markets.John Hill –World Business
Globalization is making the world smaller and the business opportunities bigger!
World Trade Centerof Greater Philadelphia • What are the drivers of globalization?
World Trade Centerof Greater Philadelphia Market Drivers Cost Drivers Competitive Drivers Government Drivers Information Technologies
World Trade Centerof Greater Philadelphia Market Drivers Common customer needs: Coca-Cola, McDonalds Global channels: Carrefour, Ikea, Wal-Mart Marketing Transfers and Global Branding: IBM, Toyota, Bic, Kodak Lead Countries: Japan for consumer electronics, Switzerland for watches, USA for computer software
World Trade Centerof Greater Philadelphia Cost Drivers Economies of scale: steel and microprocessors Low Cost Production: textiles, toys Favorable Logistics: transportation costs New Product Development Costs: airlines, telecommunications, chips, pharmaceuticals
World Trade Centerof Greater Philadelphia Competitive Drivers Imports and other global rivals in national and international markets. Government Drivers United Nations, and its agencies like the IMF, World Bank and WTO: free trade, privatization
Major Catalysts of Post 1980 Globalization International Trade: GATT and WTO. Trade Blocks: Trade blocks to facilitate commercial interactions among members: EU, NAFTA,Mercosur Foreign Direct Investments (FDI): International companies make investments in foreign markets. Global Movements towards Capitalism: Demise of communism in the 1980s and 1990s. Opening new markets. Technology and Global Media: The advent of satellite, computer and Internet technology
World Trade Centerof Greater Philadelphia Companies in the USA must be part of the global environment in order to remain competitive and profitable. Small companies are not prepared.
World Trade Centerof Greater PhiladelphiaFilling the need! • Founded October 2002 • 8 Employees • Regional outreach: SE Pennsylvania and Southern New Jersey
World Trade Centerof Greater Philadelphia • Licensed and certified member of the World Trade Centers Association which promotes peace and prosperity through international trade • Reciprocity with 309 WTCs in 89 countries worldwide • 501(C)3 non profit organization
WTCGP Goals • Promote the Greater Philadelphia Region as a global center. • Improve the knowledge base for conducting international business. • Stimulate economic development in the region through international business and trade assistance. • Encourage foreign direct investment. • Improve networking of local and international companies. • Increase exports and imports through the Greater Philadelphia regional ports.
Services & Programs • One-on-one consulting • Trade education programs • Market research reports • Specialized programs • Regional representative for PA OIBD • International trade missions • International trade shows
Consulting Services • Export Readiness Assessment • Company commitment • Product/market selection • Market entry strategy • Operating forecast • Legal and regulatory requirements • Partner selection • Methods of payment • INCOTERMS • Cultural differences • Access available resources • Case studies
Trade Education Programs • Diverse Programs • Timely & Relevant Topics • Different Venues and Audiences • Different Levels - from Beginner to Advanced • High Quality • Excellent Presenters • Hand-Out Materials
Trade Education Programs • India as an economic powerhouse • Port Tour of Philadelphia and NJ • Globalizing Your Website • Export Management: Business Development, Legal Issues & Finance • Assessing Country Risk • Intellectual Property Protection • Passport to World’s Business Culture • Travel Safety and Security • Global realities of outsourcing and off-shoring
Specialized Programs • Latin American Trade Development Program • Developing International Trade Opportunities in Industry Clusters • Trade with Emerging Markets • Developing international Opportunities for Services • CEO China Operations Club
International Trade Missions • Trade Missions and Trade Shows • WTCA - Istanbul, 2006 • Central America 2006 • South America 2007 • Dominican Republic 2007 • Greece and Cyprus 2007 • Support and Recruit for all PA CTD Trade Missions.
WTCGP Signature Events • World Trade Centers’ Day Dinner, May • Philadelphia International Showcase, September • State of the Port Luncheon, October • Global Business Outlook Conference, February
Key to Success The Hands-on Approach! Develop Trust and Partnership
WTCGP Services Results / Economic Impact • $230MM export sales directly attributed to our work • Equates to over 2,500 new jobs • Annually assisted approximately 400 companies • Hosted and co-hosted 150 professional seminars with 3,000 in attendance • Recruited over 200 participants for international trade shows and trade missions
The WTCGP Helping Create a World Class Region
WTCGP Contact Info World Trade Center of Greater Philadelphia Two Penn Center 1500 JFK Boulevard, Suite 305 Philadelphia, PA 19102 Tel: 215-586-4240 Fax: 215-636-9026 www.wtcphila.org