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This task involves analyzing a letter for genre, audience, and purpose, identifying key points liked, evaluating its effectiveness, and drafting a reply. It also covers formal and informal letter formats, audience targeting, and persuasive writing techniques.
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In pairs • Read the text on your table • Identify its GENRE, AUDIENCE, AND PURPOSE • Pick three points about the letter that you like • How does it get its point across? • Is it a conventional letter of complaint? • Does it work? • Write the reply (2 paragraphs) - GAPLIST
GAP Audience Genre Purpose
genre • What is this text? • How do you know? • Formal letter • Informal letter • Leaflet • Article • Report • Speech • Review • brochure
Audience • Who is it aimed at? • How do you know? • Teenagers (your peers) • Governors • Newspaper readers • Parents • Teachers • Younger children • Older people • Mums • etc
Purpose • What does it want you do? • How does it make you do it? • Persuade you • Agree/disagree with its argument • Be informed • Follow instructions • Be entertained • Laugh • Be sad/depressed/guilty
list Information tone language structure
language • How does the language make you feel? • Think about how it affects the reader • Angry • Depressed • Guilty • Outraged • Happy • Thoughtful • Motivated • Inspired
Information • How much have you learnt from reading this? • Facts and opinions will hook the attention of the reader and can stir emotions! • I have learnt something new • I have learnt about a whole new topic • I have learnt a valuable lesson • I have learnt something that I will immediately put into practise
Structure • How does the text look on the page? • What attracts your attention most? How does it do that? • Letter layout • Bullet points • Headings • Subheadings • Paragraphs • Anecdotal evidence • Formal language • Introduction, main body, conclusion
Tone • How would you read this aloud? • What attitude towards the topic does it demonstrate? • Sarcastically • Delightedly • Humourously • Angrily • Sadly • Mournfully • Guiltily • Challengingly • politely
Unit 2 Writing • Transactional and discursive writing for a particular purpose • 2 writing tasks • 20 marks each – 13 for content and organisation and 7 for sentence structure, spelling and punctuation • One hour – 30 minutes each
Learning Summary • Create a learning summary which demonstrates what you understand about the features of formal letters of complaint • 5 minutes • To be displayed on Learning Wall
A FOREST Persuasive Techniques Alliteration Facts Opinions Rhetorical Questions & RepetitionEmotive languageStatistics Three (rule of)
Learning Document A working document completed in class to demonstrate your understanding of the task and leads to a Learning Summary of your understanding
Barack – why he rocks • He uses repetition and the rule of three • He creates an impact throughout using the rule of 3 – notice the rhythm of his speech • He paints word pictures – even the unschooled can understand what he says • He uses evocative words and language to touch his audience • He uses inclusive phrases that includes all his audience. No one is left out. • He create mini-speeches within speeches.
Learning Summary • Create a learning summary which demonstrates what you understand about the features of Barack Obama’s persuasive speech • 5 minutes • To be displayed on Learning Wall