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Success Factors in Online Graduate IS Programs

Success Factors in Online Graduate IS Programs. Uday Kulkarni Arizona State University Founding Director MSIM Co-director MSBA. How do you measure the success of a program?. Financial ($$$) Numbers (of students) Student success (placement, advancement) Alumni involvement, WOM advertising

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Success Factors in Online Graduate IS Programs

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  1. Success Factors in OnlineGraduate IS Programs Uday Kulkarni Arizona State University Founding Director MSIM Co-director MSBA

  2. How do you measurethe success of a program? Financial ($$$) Numbers (of students) Student success (placement, advancement) Alumni involvement, WOM advertising Rankings

  3. Success Factors Structural factors Capability factors Commitment factors Strategic factors

  4. Structural Factors Lockstep program Team responsibilities Student safety net Faculty familiarity Cohort-based structure One course at a time Class Size Better time management Focus from a individual, team, (and entire class) perspective) Online does not mean that classes can scale to large numbers (without loss of quality)

  5. Capability Factors Easier to replicate a tried and tested program Prior experience witha similar on-site program Tenured/tenure track orclinical full-time faculty Online educationalconsulting Faculty Continuity In-house support vs. outsourcing

  6. Commitment Factors Believers, not skeptics Commitment to creating the entire experience (not a canned course that anyone can deliver) Faculty commitment Financial commitment Technical supportand service Investments in hardware, software Investing in faculty development In-house consulting and hand-holding for conversion from on-site to online Understanding individual faculty needs Customization to individual level (not at program or department level)

  7. Strategic Factors Recognize the market segment Differentiation Is it the same (as on-site)? Is it new? Who is the typical student? (Mid-level manager, working professional, 5th year student) What are the desirable characteristics? Applied projects, faculty attention and access What are the desirable characteristics?

  8. Thank you

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