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PRECISS SERVICES Dedicated Back Office Solutions. PRECISS – BRIEF HISTORY 2001, began as E-Business Solutions Ltd; Website development 2002, Registered Preciss Services; BPO - Online research services First BPO company in Kenya Current; Total capacity 80 employees
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PRECISS SERVICES Dedicated Back Office Solutions
PRECISS – BRIEF HISTORY • 2001, began as E-Business Solutions Ltd; Website development • 2002, Registered Preciss Services; BPO - Online research services • First BPO company in Kenya • Current; • Total capacity 80 employees • Offering online research, data processing, RPO • Target capacity is 500 employees, Partly On Demand / Distributed
TOPIC • Distributed “On Demand” BPO Teams;Another Opportunity Occasioned by East Africa’s Recent Connection to International Fibre-Optic Networks.
PRECISS 7 YEARS AGO... • 32 Kbps Internet Connection, 10 comps • “Analogue Leased Line” • Unreliable, expensive, susceptible to weather conditions • Frustrating, Annoying! • USD 1,000 per month!
NOW.. • What can fibre-optic do for: • Small to mid-sized BPO companies • Professionals
OUTSOURCING 1.0 • Traditional outsourcing model • Large deals • Time-based contracts • Outsourcing processes to one vendor • Started to change around 2002 (post 9/11) • Outsourcing 2.0 emerged • Key players leading the way eg IBM
Early On Demand (O-D)Deals • IBM 2002: • O-D becomes key to business strategy • $10 billion (10 years) to develop O-D • 2002: Wins J P Morgan, $ 5B, 7 years (data centers, help desks, etc) • 2002: Deutsche Bank, $ 2.5B, 10 years (back office and business process functions) • 2003: AXA,$1 Billion, 6 years (IT infrastructure)
Early On Demand Deals • 2002: EDS loses $5 billion contract with JP Morgan Chase to IBM • 2003: EDS loses out to IBM on $679 million contract with DBS Bank of Singapore.
OUR SITUATION Emerging Destination Mostly small to mid-sized deals Facing down-turn in global economy Fibre-optic infrastructure now here Outsourcing 2.0 possible
OUTSOURCING 2.0 Some buzz words: • Cloud computing (hosted services over Internet) • Small-task outsourcing (eg Mechanical Turk, by Amazon) • Transaction-based outsourcing (price per-transactn) • Distributed teams • On-demand outsourcing • Enablers: • Enabled largely by web 2.0 (web savvy users) • Accelerated by global economic situation
Outsourcing 2.0 • On Demand; • Asand when needed • Distributed BPO Teams; • Different geographical locations (cities, countries, continents) • Different time zones • Different organizations
Example; Mid-sized retail company in Michigan • VAs in rural America(time zone, language, culture) • Customer service team in Phil.(low cost, good spoken English, cultural affinity) • Online research and report-writing team in Kenya (low cost, good written English) On-Demand, Distributed, But Not Centrally Coordinated
EXAMPLES • USA • SOUTH AMERICA
Stature Software; • Started in 2006, 2 people, Florida, USA • Provide software development services • Built distributed team via oDesk • Workers based in Russia, Ukraine, Phil. • Grew to 50 developers in 18 months • Annual revenue USD 2 million
BPO Company – South America • Headquartered in USA • Application and website development • Marketing and project management - US • Implementation - South America • Over 500 staff, most from South America
THE OPPORTUNITY • BPO COMPANIES IN EAST AFRICA • PROFESSIONALS IN EAST AFRICA
BPO COS. IN EAST AFRICA • HOW and WHY?
HOW - Enabling Technology and Tools: • Online BPO market places(egoDesk, Elance) • Collaborative work flow tools(egAssembla) • Collaborative doc storage tools (egBasecamp) • Collaborative comm. tools(egWebex, Skype) • Instant messaging(eg MSN, Yahoo, AIM)
WHY? BPO companies can: • More responsive to market demands (staff up or down as necessary) • Less investment on infrastructure (eg computers, work-stations) • Reduce variable costs(eg power, bandwidth) • Best talent from around the globe • Specialized talent from around the globe • Extend work day
THE OPPORTUNITY • BPO COMPANIES IN EAST AFRICA • PROFESSIONALS IN EAST AFRICA
Some Profiles: • Age 23 (m), Diploma, IT specialist; Employed, supplemental income,10 h/wk • Age 25, BA (f), Online Researcher; Unemployed, working from home, 40 h/wk • Age 25, MBA (f), Telemarketer; Outside country, no forml emplymt 40h/wk • Age 29 (f), Bsc, Online Researcher; Working from home by choice 40 h/wk
Age 32(f), BSc, HR Specialist; Unemployed mum, works frm home 40h/wk • Age 34 (f), Bsc, Accountant, Employed; Works during annual leave • Age 35(f), Diploma, employed as Secretary; supplemental income 10 h/wk • Age 38 (f), Bsc, Part-time job as tutor; Supplemental income 30 h/wk
LESSONS LEARNT Change is a dragon. You can ignore it, which is futile. You can fight it, in which case you will lose. Or you can ride it.