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Social Media 1 0 Questions Non-Profits should ask:. 1 . Are we using social media effectively? - Which modes of social media are we using? - Is it directly connected to our website ? - How often are we posting? - Are we reaching our target audience? Do we have a plan?
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1. Are we using social media effectively? • - Which modes of social media are we using? • - Is it directly connected to our website? • - How often are we posting? • - Are we reaching our target audience? • Do we have a plan? • - Have we discussed our goals for our social media campaigns? • Have we a written timeline for our campaign? • Are we in control of our brand and our message? • - Does it properly represent us? • - Is it being effectively presented? • Do we have professionals in charge of our campaign? • - Do we have a team specifically devoted to social media? • - Are they knowledgeable about social media? • - Are they giving us regular updates? • Is our campaign being measured? • - How many people do we reach? • Are they interacting/engaged with our material? • What are we learning from those interactions?
6. What are similar Non-profits doing with social media? • - How many people do we reach? • Are they interacting/engaged with our material? • What are we learning from those interactions? • Are our volunteers and employees an integral part of our social media campaigns? • Have we educated our staff about our campaign? • How are our staff and volunteers involved? • Is our message being shared with their contacts? • Have we made it easy for donors to give to our cause? • - Are there buttons for immediate donation? • - Are they easy to find? • Is our form easy and quick to fill out? • Is payment simple and easy?
Remember whatSocial Media is about: blog.bcmpublicrelations.com
Add author’s bio here. Susan is the media marketing creator of Spider Web Connections. Her focus is to simplify social media marketing and involvement businesses and non-profits