1 / 3

ritu digital marketing

digital marketing

ritika37
Download Presentation

ritu digital marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. What is Digital Marketing? Digital marketing refers to the use of digital channels, platforms, and technologies to promote products, services, or brands to consumers or businesses. It encompasses various online tactics and strategies aimed at reaching and engaging with target audiences, driving traffic, generating leads, and ultimately converting prospects into customers. Digital marketing tactics may include: 1. **Search Engine Optimization (SEO)**: Optimizing website content to rank higher in search engine results pages (SERPs) and attract organic traffic. 2. **Content Marketing**: Creating and distributing valuable and relevant content (such as blog posts, videos, infographics, etc.) to attract and retain a clearly defined audience. 3. **Social Media Marketing**: Using social media platforms (like Facebook, Twitter, Instagram,

  2. LinkedIn, etc.) to connect with audiences, build brand awareness, and drive traffic to a website or landing page. 4. **Email Marketing**: Sending targeted emails to prospects or customers to nurture leads, promote products or services, and encourage customer loyalty. 5. **Pay-Per-Click (PPC) Advertising**: Placing ads on search engines or social media platforms and paying a fee each time the ad is clicked. 6. **Affiliate Marketing**: Partnering with other businesses or individuals (affiliates) to promote products or services and earning a commission for each sale or referral generated through their efforts. 7. **Influencer Marketing**: Collaborating with influencers or individuals with a large following on social media platforms to endorse products or services to their audience. 8. **Mobile Marketing**: Targeting audiences on mobile devices through mobile-optimized websites, mobile apps, SMS marketing, and location-based marketing.

  3. Digital marketing offers businesses the ability to track and measure the performance of their marketing campaigns in real-time, allowing for data-driven decision-making optimization to improve r and continuous MORE INFORMATION CONTACT US: 9317788822 https://excellenceacademy.co.in/full-stack-web-development-course-in-chandigarh/

More Related