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Agenda. Company Intro Company Overview Product Line up Business Diversification. Nexon Corporation. Company Introduction. Established : 1994 Number of Employees : 450 Games in Service : 20+ Revenue : $64 mil(2003). Nexon Corporation. Company History :. 1994 - Incorporation Date
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Agenda • Company Intro • Company Overview • Product Line up • Business Diversification
Nexon Corporation Company Introduction • Established : 1994 • Number of Employees : 450 • Games in Service : 20+ • Revenue : $64 mil(2003)
Nexon Corporation • Company History : 1994 - Incorporation Date 1996 - World’s first graphic MMORPG (The Kingdom of the Winds) 1997 - Nexon Inc. est. inSilicon Valley 1999 - Nexon Japan est. in Tokyo - Mplay (Light game studio) 2001 - Mobile Hands est. (JV w/ LGT->Mobile contents studio) 2002 - On line contents aggregator 2003 - Online publishing platform launched
Worldwide/Pan Asian Presence Korea Japan China US Regional HQ Regional Partner Taiwan Indonesia
Nexon Corporation • Brand Recognition : • Ranked as #2 company to work for, after Samsung by elementary school students (research done by Seoul Children’s Economic Daily) • Over 80% brand recognition among junior high students • (research done by Nexon)
Nexon Corporation • Marketing Base : • Highest users figures in Korea • Over half a million unique players everyday • Max concurrent of half a million logged on to servers • Over 4 million unique players per month • Over 30 million game Ids • Over 4 million unique web page visitors, monthly • Over 5 million web page impressions daily
Game Development Experience • 1. Game Dev Experience with numerous hardcore and light games • - 9+ MMOs • - 7+ online games • - 5 language versions • 2. Multiple 2D and 3D engines • - Robust and efficient data processing capability • - Quick and Effective porting/creation • 3. Manageable Total Game Development Process • - Funding • - Content creation • - Developing • - Marketing • - Billing • - Customer Support
Games in Service • Games in Service • Hardcore(MMO) • The Kingdom of the Winds, Asgard, etc. : 10 + • Light Games • QPlay, BnB, etc. : 5+ • Retail Games • BnB Adventure, The Kingdom of the Winds, etc : total 4 • Online Publishing • Counter Strike, Half Life, Impossible Creatures, etc. total 5(by Q2 of ’03)
Games in Service ‘97 – Legend of Darkness ‘99 – Tactical Commanders ‘96 – Kingdom of the Winds ‘98 - Elancia
Games in Service ’99 - Quizquiz ’02 – Cronous ’01– Crazy Arcade ’03– Mabinogi
Business Diversification Business Diversification • - Cross platform • - IP Licensing/merchandizing • - Book publishing • - Board game distribution • - Etc. • ` • Online Games in Service