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The Strategis Group Who we are What we do Research and Consulting Wireless and Broadband Databases Maps Surveys Foreca

The Strategis Group Who we are What we do Research and Consulting Wireless and Broadband Databases Maps Surveys Forecasts. YE 2001 Technology Marketshare. AMPS. TDMA . 15%. 30%. 1X RTT. .01%. iDEN . CDMA. 7%. GSM. GSM / . GPRS. 37%. 11%. .12%. How Did We Get That?.

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The Strategis Group Who we are What we do Research and Consulting Wireless and Broadband Databases Maps Surveys Foreca

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  1. The Strategis Group • Who we are • What we do • Research and Consulting • Wireless and Broadband • Databases • Maps • Surveys • Forecasts

  2. YE 2001 Technology Marketshare AMPS TDMA 15% 30% 1X RTT .01% iDEN CDMA 7% GSM GSM / GPRS 37% 11% .12%

  3. How Did We Get That? • Markets where operators have deployed service • Operator’s covered population penetration X pop’s in deployed market • Operator’s reports of digital penetration (Top 25 or 95% of subscriber total) • Pre-merger technologies trended forward - Cingular example • Nationwide surveys - likelihood of adopting / paying for a new technology, replacing a phone, etc. • When was service deployed? • The other 5%

  4. Service Pricing Plan Categories • Urban vs. Rural • National, Regional, Local • Prepaid / Postpaid • Family Plans • Long Distance • Buckets o Minutes • Peak / Off Peak Value-Added Services • Directory Assistance • Roaming • Messaging • Internet Browsing • Voice Activated Dialing • Packet-Data services

  5. 2001 National Plan Least Cost MOU

  6. Alternative Focus Areas Fixed Wireless • Track major operators in U.S. and abroad • Track subscribers on the residential and business levels • Track news in U.S. and abroad • Track technology developments • Interview and meet with carriers and vendors on a regular basis Paging • From “paging” as a separate industry to “messaging” as a suite of applications within the wireless marketplace. ESMR • From “ESMR” as a separate industry to an enhanced service within the cellular marketplace.

  7. The Strategis Group 1130 Connecticut Ave, N.W., Suite 325 Washington, DC 20036 phone: 202.530.7500 fax: 202.530.7550 toll-free: 1.888.874.8353 info@StrategisGroup.com www.StrategisGroup.com

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