90 likes | 104 Views
This chapter introduces the study of communication theory, exploring the concept of theory and its role in understanding communication. It defines communication, emphasizing the creation and interpretation of messages that elicit a response. The chapter also presents theories as nets, lenses, and maps, providing different perspectives on how theories help make sense of the communication process.
E N D
LAUNCHING YOUR STUDY OF COMMUNICATION THEORY Chapter 1 Em Griffin A First Look at Communication Theory, 7th ed.
CLICKER QUESTION Which description best fits: A HOUSE PLANT A REQUEST FOR WATER A HOUSEHOLD THAT APPRECIATES PLANTS A PART OF SOMEONE’S HOME
CLICKER QUESTION • A THEORY IS: • A. WHEN WE DON’T KNOW THE TRUTH • B. A FICTION • C. THE FINAL ANALYSIS OF HOW SOMETHING WORKS • D. AN EXPLANATION
“This is a book about theories—communication theories”(p. 2). • What is a theory? A theory offers an explanation; An integrated system of concepts, ideas and the relationships among them;
What is a theory? • Some images (metaphors): • Theories as Nets • We work to make the mesh finer and finer • Theories as Lenses • Theories shape our perceptions by focusing attention on some features while ignoring others; • Theories as Maps • A guide through unfamiliar territory • Caution: “The map is not the territory.”
WHAT IS COMMUNICATION? • Working definition: “Communication is the relational process of creating and interpreting messages that elicit a response.” • MESSAGES: • SYMBOLIC ACTIVITY— • CREATION OF MESSAGES: • The communicator is making a conscious choice of message form and substance;
WHAT IS COMMUNICATION? • INTERPRETATION OF MESSAGES: • “Messages do not interpret themselves.” The meaning of the message is not in the words or gestures. • A RELATIONAL PROCESS: • Communication is a process—not a snapshot. • Relational meaning, communication affects the connections among people • MESSAGES THAT ELICIT A RESPONSE: • The effect of the message upon people who receive it— • Response—any cognitive, emotional, or behavioral reaction • If there is no response, there is not communication