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Convergence and the Urban Journalism Curriculum. Karen M. Turner Susan Jacobson Temple University. Convergence, the Urban Mission and Temple Journalism. Curriculum has been actively evolving since the 1990’s
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Convergence and theUrban Journalism Curriculum Karen M. Turner Susan Jacobson Temple University
Convergence, the Urban Mission and Temple Journalism • Curriculum has been actively evolving since the 1990’s • In 1995, broadcast journalism courses were added to the curriculum and the sequences were eliminated • EIG was added as a core course in 1996 • Fall 2000 department reinstituted sequences • 2001-2003 plans for reorganization • “The New Look : Mission-Driven Journalism” curriculum introduced in Fall 2004.
What Is Urban Journalism? • Coverage of diverse voices and ideas • Coverage of the under-covered/under-served inner city communities • Coverage of the complex issues facing the nation’s urban centers • Philadelphia is a city of neighborhoods. • Not euphemism for the coverage of only black and brown communities
Challenges: Changing Mediascape • Mainstream media outlets are laying off staffers and trying to redefine themselves • American public gets more of its news from TV and, increasingly, from the Web • Alternative and ethnic press is maintaining its audience and its revenue base • Traffic.com has hired 80 people in 2005, and plans to hire 30 more • New York Times is now charging money for some Web content
Challenges:Wireless Philadelphia • Philadelphia to become largest metropolitan area in the world with ubiquitous wireless access • How can journalists in Philadelphia take advantage of the new network? • What new platforms for news delivery will be available? (ex: WiFi PDAs, moblogs ) • What kind of content will journalists create for these new delivery platforms? • What potential does the wireless network have to enable greater news coverage for under-served communities?
The Temple Curriculum • Mix interdisciplinary and multidisciplinary approaches. • Core curriculum - more interdisciplinary. Sequences more multi-disciplinary. • Multimedia Urban Reporting Lab - New capstone course for all majors. Newsroom located downtown across from City Hall.
Interdisciplinary Core • Platform-independent basic courses: • Writing for Journalists • Audio-Visual Newsgathering • Design for Journalists • Electronic Information Gathering • Journalism and Society • Journalism and the Law • Multimedia Urban Reporting Lab capstone
Multi-Disciplinary Sequences • Broadcast Journalism • Magazine • News-Editorial • Photography for the Mass Media
Urban Journalism Elements • Focus on stories local to Philadelphia, particularly stories centered around under-served neighborhoods • Outreach to independent media organizations, including internship opportunities for students • Relationship with the city in preparing students for Wireless Philadelphia initiative.
Next Steps • Partner MURL with ethnic press in those neighborhoods where community media exists. • Incorporate student-run radio Internet radio station into curriculum. • Move MURL to a more Web-centric lab. • Develop “live” field reporting from anywhere in the city via the Wireless Philadelphia Internet. • Develop models of urban reporting that may be used in other cities, or by other urban media groups.
Sample Works • MURL - Multimedia Urban Reporting Labhttp://www.temple.edu/murl/Default.htm • Better World Election Day MoBloghttp://betterworldblog.livejournal.com/2004/11/02/ • Student Project: Alex Goldblum’s Revolution http://alexgoldblum.com • Student Project: Kurt Sensenig’s Concert Radiohttp://www.artimperial.com/
For More Information Karen M. Turnerkturner@temple.edu Susan Jacobsonsusanj@temple.edu See our paper on the Convergence Web site!