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ApartMate registered users (roommates) Independent brokers Yad2.co.il Nefesh B’Nefesh

Risk reduction: People will know more about possible roommates in advance (including a profile matching algorithm, mutual friends, referrals from past roommates) All stakeholders can get feedback on potential tenants, apartmates , and landlords. Users who are non-paying customers

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ApartMate registered users (roommates) Independent brokers Yad2.co.il Nefesh B’Nefesh

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  1. Risk reduction: People will know more about possible roommates in advance (including a profile matching algorithm, mutual friends, referrals from past roommates) • All stakeholders can get feedback on potential tenants, apartmates, and landlords • Users who are non-paying customers • Personal Assistance (vary from face to face, phone or email with advertisers) • Profile matching • Continuously improving the platform to stay user friendly • Incentivize users to keep profiles up to date • ApartMate registered users (roommates) • Independent brokers • Yad2.co.il • NefeshB’Nefesh • Masa Programs • USERS / MEMBERS OF THE COMMUNITY: • Period of rent 0.5 – 2 years • Demographics: people from 18-35 who sum up approx. to 113,000 • Young professionals • Couples • Students • Olim • Soldiers • Looking for a roommate to move into the apartment you’re already living in. • To move into an apartment as a new roommate. • To find a roommate and look together for an apartment. • Facebook • Google Ads • Yahoo • Local News Channels (Ynet, Haaretz) • TLV /Yafo Municipality • Orientation Events in Universities • Contact or phone contact with real estate / brokers to let them know of the website • Event organizers/advertisers • Web platform • Human: Web designer, programmer, marketing manager, financial officer, experienced realtor • Domain and server for the website • Initial investments, start-up capital • Property/accommodation search for short or long-term periods. We will charge a fixed sum of 300 shekels to provide 5 options of apartments that meet their requirements regarding geographic area, price and roommates (our business is to be ourselves the real estate agents) • Website maintenance & server • Salaries and wages (programmer, designer, employees) • Marketing activities (promoting the web) • Fixed costs: overhead, annual domain fee, paid collaborators

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