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Chelsea Miller ‘11. Katherine Houghton Hepburn Center Internship. Film Production Internship Summer 2010, New York, NY. Mentor: Sarah Schenck. Parent Earth. A new company founded by Nicole Betancourt and Sarah Schenck
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Chelsea Miller ‘11 Katherine Houghton Hepburn Center Internship Film Production Internship Summer 2010, New York, NY
Parent Earth • A new company founded by Nicole Betancourt and Sarah Schenck • Parent Earth syndicates original and aggregated videos with the goal of answering parents’ questions about food • Content ranges from videos about cooking, urban gardening, food systems, educational music videos, and more
Parent Earth Community Parent Earth seeks to… • …create a community of viewers who shape the content of the site through their questions, discussions, and even their own videos, which they can submit to the site • …educate parents to be conscious consumers and get engaged with their local communities • …work with corporate and local businesses to promote healthy, affordable, fresh food as the norm rather than the exception
Editing • Logged and captured footage • Assembled outlines of footage for outside editors • Edited a number of short videos, including: How to Make Granola with Kids, Solutions for Morning Sickness, profiles on “Parent Earth Experts,” and a brief overview of the ubiquitous corn industry
Samples of Edited Videos (click video to play)
Production Assistant Assisted two shoots: -Interview with Ana Joanes, Director of Fresh, a documentary About the sustainable and local foods movement -Cooking shows with Amy Marlow: Thanksgiving and Mediterranean-themed dinners for all ages, from babies to adults Attended pre-production meetings, transported equipment, operated boom, prepped food for cooking segments
On Set (click to play) ->
Research • Search Engine Optimization (SEO): the importance of tags, keywords • Video content produced by peer websites and online channels; in particular those featuring experts scheduled to appear in Parent Earth videos
Learning Experiences • Professional video shoots • Conducting interviews for video • Starting a new, web-based company • Food systems: e.g. the corn industry, Community Supported Agriculture (CSA) • Parenting