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most people ignore the offline part of digital marketing and hence i have taken the liberty to create a ppt about it
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What is Digital marketing actually? Is it the same as Internet marketing? Or something bigger? • As per one the most popular Digital marketer Mr. Neil Patel it is described as "Digital marketing is any from of marketing or services which includes ELECTRONIC DEVICES". • YES!! you heard it right which includes electronic devices and it means this concept is almost a century old. May it all started when human became capable of wireless transmission, to be precise it was in year 1896 when a great man name Marconi made it possible., and started a new digital era.
In present day Digital marketing stands on it 2 strong pillars online marketing and offline marketing. You probably might already be familiar with online marketing concept but I know saying that offline marketing is a part of it makes things itchy! So let dig out this offline part. • OFFLINE MARKETING • There are 3 main parts of Offline digital marketing • ELECTRONIC MARKETING • RADIO MARKETING • TELEVISION MARKETING • To know more click the image.
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