Created, Organized and Owned by

1. Presentation of the second Peace Day of LEBANON 2012 International Karting Championship Created, Organized and Owned by

2. Summary Introduction Theme Date and Site Set up Sportive Stars and Champions Program of the event Lebanese personality for peace Media Partners and Awareness Sponsor Packages Contact Back to summary Concept and organization

3. INTRODUCTION • After the great success of the peace day gala diner at the Casino du Liban in 2011 • More than 250.000 USD of Media coverageretransmission on MTV during 60 minutes, clic on below link http://www.mtv.com.lb/Entertainment_Specials/World_Day_of_Peace?type=1&filter=0 • 550 VVIPs Guests • Many shows during the event, in a word it was a great event and became the talk of the town. See pictures on our website www.bee-eventsandpr.com • we decided to realize the 2nd edition of this successful event Back to summary Concept and organization

4. THEME For 2012 the theme of ‘’la journée pour la paix’’ will be SPORT and INTERNATIONAL. Sport is an APOLITICAL and NON RELIGIOUS discipline. It always unify all countries in a peace mind. This policy fits perfectly to our peace day in Lebanon Car racing is one of the most fascinating and covered event internationally by all medias, mainly TV. Sponsors are investing huge amounts of money to communicate through this sport. As we previously organized the Karting Championship of Lebanon down town, in the parking facing the Virgin, and as it was a huge success with more then 2400 visitors, we decided to create for 2012 The 1st INTERNATIONAL PEACE KARTING CHAMPIONSHIP of LEBANON Back to summary Concept and organization NEXT

5. Photos 1st ‘’Journée de la Paix du Liban’’ Back to summary Concept and organization NEXT

6. Photos 1st ‘’Journée de la Paix du Liban’’ Back to summary Concept and organization NEXT

7. Photos 1st ‘’Journée de la Paix du Liban’’ Back to summary Concept and organization NEXT

8. PREVIOUS BANK of BEIRUT KARTING GRAND PRIX (Press Conference) Back to summary Concept and organization NEXT

9. PREVIOUS BANK of BEIRUT KARTING GRAND PRIX Pace car car Show Back to summary Concept and organization NEXT

10. PREVIOUS BANK of BEIRUT KARTING GRAND PRIX General view TV & Radio Coverage Red Bull Show Back to summary Concept and organization NEXT

11. PREVIOUS BANK of BEIRUT KARTING GRAND PRIX The Race Back to summary Concept and organization

12. DATES and SITE DATES The event will be scheduled for 2 days and a half starting Friday 21st September late afternoon Saturday 22nd of September Sunday 23rd of September day and evening THE SITE We will probably use a land in the waterfront of SOLIDERE facing the four seasons hotel Back to summary Concept and organization

13. Internal vue The SITE : We will probably use the land of the waterfront of f SOLIDERE External vue Back to summary Concept and organization

14. SET UP • We are going to have a Special decoration with 2 sections of galleries one for Press and VVIP’s and another one for the public • We will have all around the Circuit protection hays (see pictures) • Stands will be installed for sponsors (see pictures and floor plan) NEXT Back to summary Concept and organization

15. PREVIOUS BANK of BEIRUT KARTING GRAND PRIX Back to summary Concept and organization

16. SET UP Floor plan of the area and the circuit NEXT Back to summary Concept and organization

17. SPORTIVES STARS After many meetings with our partners, ATCL and others we have decided to invite different Karting drivers from MENA region and eventually from Europe. We are already in contact with big F1 drivers like for instance Jacques VILLENEUVE and others hoping to have the possibility to respond to their wills and their availability Also we intend to invite Lebanese personalities and champions to take part at the competitions The race for the stars and champions The race for ladies The race for the PRESS We are studying the possibility to organize a special race for the UN contingents in Lebanon NEXT Back to summary Concept and organization

18. PHOTOS of SPORTIVES STARS Eventual guests and others Au championnats de Karting de la journée de la paix Paul BELMONDO Olivier PANIS Back to summary Concept and organization

19. PROGRAM of the EVENT • FRIDAY 21: • Late afternoon Briefing of drivers on site followed by a cocktail dinatoire on site or a dinner at the Mandaloun sur Mer. • SATURDAY 22 : Competitions will start: • The ladies one : We will invite VVIP’s ladies and stars. • b) Press competition, All the press will be invited. They will be requested to name 1 or 2 drivers to represent their Mag, TV, Billboard or Radio. This race will create indirectly a huge media coverage. NEXT Back to summary Concept and organization

20. PROGRAM of the EVENT • SUNDAY 23 • We will have the stars competitions. Will be invited some stars and winners of Lebanese rallies and MENA region champions • And finally we will have the official competition. • In the evening we will have the award ceremony for the 4 races during a cocktail dinatoire or in a prestigious place with a gala dinner. • Trophy will be offered by the Marraine of the peace day of Lebanon M. Mona HRAOUI Back to summary Concept and organization

21. LEBANESE PERSONALITY for the PEACE DAY TITLE We have selected Mr. Maxime CHAYA to be the man of the peace of Lebanon for the year 2012. Mr. CHAYA conquest the North and south pole and the Himalaya summit, and raised proudly on these 3 points of the globe the Lebanese flag. Mr. Chaaya is one of our best valorous and most well-known internationally as sports man , and he is helping many charitable organization NEXT Back to summary Concept and organization

22. LEBANESE PERSONALITY for the PEACE DAY TITLE Back to summary Concept and organization

23. MEDIAS PARTNERS and AWARENESS All medias are keen of such event, specially that they will have their own race that we will organize exclusively for them . We will send them special invitations to take part of it. De facto they will cover their own race directly and indirectly the whole event. We expect to have all medias, Television, Radio, Press and Billboard, and a full coverage. Just for your information, our last DINER POUR LA PAIX 2011 had a media coverage estimated to 250,000 USD NEXT Back to summary Concept and organization

24. MEDIAS PARTNERS and AWARENESS 30 years ago the United Nations declared OFFICIALLY by the resolution RS/55/282 the 21st of September as the peace day in the world and requests from all countries to celebrate it. By supporting the peace day in the world and in Lebanon, you will get a very strong image On top of that, by being partner of such event, will prove that you are supporting an international and well known sport with a huge media coverage. beeEvents & PR had always a big media coverage for all it’s event. (See on our website the press page) Back to summary Concept and organization

25. SPONSOR PACKAGE ‘’PLATINUM 50,000 USD’’ • 2 sponsors maximum for the platinum category • Name of sponsors will be associated to the name of the event • At the press conference they will have their logo in the middle of the back drop • If we edit a brochure they will have an ad in the ‘’insides, front or back cover’’ plus 1 page of editorial plus your logo in the logo page • Each platinum sponsor will receive 500 invitations for access at the VIP area plus 500 invitations for the public area • They will have their logo on 10.000 invitation cards on the recto side • They will have 4 banners of 10,00 x 1,80 meter all around the site plus 3 inside on the circuit All technical and production costs are on the sponsor account. Our official partner is PRINTWORKS • We can study any package that you would like to develop during this event like for instance distribution of flyers, promote your products, stands, etc… All these can be studied with your marketing department and the organizers. • You will have an exclusivity in your category NEXT Back to summary Concept and organization

26. SPONSOR PACKAGE ‘’GOLD 25,000 USD’’ • 2 to 4 sponsors maximum for the GOLD category • At the press conference they will have their logo on the back drop around the platinum ones • If we edit a brochure they will have 1 page of ad plus 1 page of editorial. Plus your logo in the logo page. • Each GOLD sponsor will receive 400 invitations for access at the VIP area plus 400 hundred invitations to the public area • They will have their logo on 10.000 invitation cards on the recto side • They will have 3 banners of 10,00 x 1,80 meter all around the site plus 3 inside on the circuit All technical and production are on the sponsor account. Our official partner is PRINTWORKS • We can study any package that you would like to develop during this event like for instance distribution of flyers, promote your products, stands, etc… All these can be studied with your marketing department and the organizers • Exclusivity can be given arranged separately NEXT Back to summary Concept and organization

27. SPONSOR PACKAGE ‘’SILVER 10,000 USD’’ • 3 to 6 sponsors maximum for the SILVER category • At the press conference they will have their logo on the back drop • If we edit a brochure they will have 1/2 page of ad, plus ½ page of editorial plus their logo in the logo page • Each SILVER sponsor will receive 300 invitations for access at the VIP area plus 300 hundred to the public area • They will have their logo on 10.000 invitation cards on the verso side • They will have 2 banners of 10,00 x 1,80 meter all around the site plus 2 inside on the circuit. All technical and production are on the sponsor account. Our official partner is PRINTWORKS) • We can study any package that you would like to develop during this event like for instance distribution of flyers, promote your products, stands, etc… All these can be studied with your marketing department and the organizers. NEXT Back to summary Concept and organization

28. SPONSOR PACKAGE ‘’BRONZE 5,000 USD’’ • 4 to 6 sponsors maximum for the BRONZE category • At the press conference they will have their logo on the back drop • If we create a brochure they will have 1/2 page of ad, plus their logo in the logos page • Each BRONZE sponsor will receive 200 invitations for access at the VIP area plus 200 for the public area • They will have their logo on 10.000 invitation cards on the verso side • They will have 2 banners of 10,00 x 1,80 meter all around the site plus 2 inside on the circuit. All technical and production are on the sponsor account. Our official partner is PRINTWORKS) • We can study any package that you would like to develop during this event like for instance distribution of flyers, promote your products, stands, etc… All these can be studied with your marketing department and the organizers. Back to summary Concept and organization

29. This event and concept are beeEvents & PR (Division of CMIT) properties and cannot be used totally or partially without an official written approval issued by beeEvents & PR DECISION MUST BE TAKEN BY END JUNE 2012 Back to summary Concept and organization

30. BeeEvents and PR HEAD OFFICE Achrafieh Street Sausalito Bldg Achrafieh Beirut – LEBANON Tel & Fax : +961 1 333 669 Mobile : +061 3 623 347 e-mail : njtmcit@inco.com.lb www.bee-eventsandpr.com Back to summary Concept and organization

31. Thank you for your Attention Back to summary Concept and organization