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CustomFrameIt , LLC. A Unique Marketing Strategy to Become #1 Framer on the Internet . Experienced Management. Hal Schaefer – CEO & Sales Bob Mayer – Chairman & CFO David Johnson – COO. Why Invest. Niche Product Thriving Industry Framing Fulfill 100+ Internet Art sites
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CustomFrameIt, LLC A Unique Marketing Strategy to Become #1 Framer on the Internet
Experienced Management Hal Schaefer – CEO & Sales Bob Mayer – Chairman & CFO David Johnson – COO
Why Invest • Niche Product • Thriving Industry • Framing Fulfill 100+ Internet Art sites • Seeking $250,000 • $135,000 dedicated to IT • Profit of $8.5 Million in 3rd Year
Thousands of Potential Partners: 1,000+ Professional Artist & Photographer sites • Hundreds Online Museum Stores & Galleries • Digital Photo-Sharing sites & Online Photoshops • Eclectic Print & Poster sites • Athletic & Sports sites (30+ Golf sites) • Celebrity sites • Furnishing & Décor sites • Online Magazines, Newspapers, & Catalogs Only 8 offer full-service Framing Solution
Problem: - Framing NOT Available - Print sits in Closet Framer - Time Consuming & Costly Process
CFI Solution: Integrate CFI Frame Shop Art Sites • Modules of Frame Shop Software • Proper Module Integrates into Site’s Specific Operating Platform
Virtual Frame Shop Framed to Customer’s Specifications Customer may Choose From: • 100 Backgrounds (Wall Paper & Wall Paint) • 59 Frames & Moldings (45 wood -14 metal,) • 50 Matt Colors (Single or Double Matting) • Appealing Price Points Provides Right Combination for any Setting
Affinity Partnership Benefits Customer Benefits: Online Convenience, Framed Delivery in Days, Less Cost Partner Benefits: Value added service, Increase in Sales, No Cost CFI Benefits the Most: Fulfilling for 100+ Partners at Mark-ups of 200%
Outsource Fulfillment • Larson Juhl is Leader in Industry • Owned by Berkshire Hathaway • CFI Enjoys Mark-ups 200% • CFI has less Liability & Overhead
Summary of Financial Information___ Pro forma illustration: years of operation ($000’s) 1 2 3 4__ Gross Margin 1,300 6,450 11,980 14,515 Total Operating Expenses 620 933 1,267 1,294 Income from Operations680 5,517 10,713 13,221 Note: Pro forma financial information is developed on a cash basis.
Enterprise Valuation Sales Year 3 $10,700,000 EBITDA Year 3 8,500,000 Valuation: Sales x 5 $53,000,000 EBITDA x 8 68,000,000