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Snares, Sticks and Sales—Drum Up New Customers. Presented by the Percussion Marketing Council (PMC). Session panelists – PMC co-executive and advisory board members:. Moderator Billy Cuthrell – PMC Advisory Board Member/Owner of Progressive Music Center (NC).
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Snares, Sticks and Sales—Drum Up New Customers Presented by the Percussion Marketing Council (PMC)
Session panelists –PMC co-executive and advisory board members: • Moderator Billy Cuthrell – PMC Advisory Board Member/Owner of Progressive Music Center (NC) • Chris White – PMC Member/White House of Music (WI) • Vincent Nemeth – PMC Member/U Rock Music Center (PA)
Free Drum Lessons Tent • Great for store events • Available for consumer outreach events • PMC provides tent and step-by step instructions
Percussion in the Schools • PMC provides talent and handout materials • Dealer needs to coordinate with school • PMC can be helpful in negotiating in-school events
School curriculum free to teachers • ROR offers in-depth teacher workshops with credit • Dealers can support these schools by offering ROR instruments
International Drum Month “Got Sticks” promotion • Specifically designed to drive traffic into stores • PMC offers free pair of sticks and instructional material • Must be validated by retailer
Session Summary • What are the three programs available all year long? • What happens in November? • How much do the materials and guidance cost from PMC? FREE
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