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A collaborative approach to experiential learning across the province. EmployerRegistry.ca Training Westin Harbour Castle April 29, 2009 April 28, 2009. Training Agenda. Introductions & New Video Marketing Update Development Update & Functionality Demos
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A collaborative approach to experiential learning across the province EmployerRegistry.ca Training Westin Harbour Castle April 29, 2009 April 28, 2009
Training Agenda • Introductions & New Video • Marketing Update • Development Update & Functionality Demos • Group Discussion: Local Mini-Sites • New Local Mini-Site Training • Group Discussion: Employer Recruitment/Utilization • Wrap-up & Next Steps
Today’s Presenters Michelle Murray, School to Career Manager, Halton Industry Education Council Matt Elliott, New Media & Communications, Halton Industry Education Council Kelly Hoey, Executive Director, Halton Industry Education Council
Statistics • 1486 activated employers • 1221 activated educators • 162,619 pageviews • Approximately 8 employers registered per day since September
Parking Lot Post your questions here
New Videos • Four segments, each covering a different geographic section of the province • Focus on Employer, Educator, Student and Passport to Prosperity coordinator • 7-8 minutes long • Includes a French segment • Will be available for HD streaming or download on the site
Marketing MaterialsWhere We’ve Been • Postcards • Pens • Folders • Solo Banners • Sticky pads • Solo banners
Provincial MarketingWhere We’ve Been • Facebook advertisement – over 2 million views • Google advertisements – over 200,000 views • Media outreach • Pilot radio advertisement
Marketing Next Steps • Solo banners available to all coordinators today • New marketing survey coming soon • More materials available by request (quantities permitting) • Email Krystin Lovat-Fraser at distribution@employerregistry.ca for details
“Roadmap” June 2008 Fall 2008 The Future April 2008 Employer Registry 1.5 Employer Registry 1.0 Employer Registry 2.0 Employer Registry 3.0?
Expanded “Roadmap” May 2009 June 2008 April 2009 End of Summer April 2008 Fall 2008 Employer Registry 1.5 Employer Registry 1.0 Employer Registry 2.0 Employer Registry 3.0? Local Sites Employer Registry 2.5
Building a Foundation 2009+ Extras 2009 Core Features Architecture 2008-2009
Development List • Definitive List of requested features • Nag me if something isn’t on there • Deadline for end-of-summer consideration: May 31, 2009
EmployerRegistry.ca 2.5May 2009 release List of proposed features
Revised opportunity posting screen • More encouragement for employers to post opportunities • Clearer distinction of what’s been posted
More additions in 2.5 • New opportunity types: Job Fair, Speaker’s Bureau • More language options • User delete & move (ie. Move teacher between schools) • Expanded list of Co-op Job Titles • Speed and flexibility enhancements (all browsers can now access the site)
Functionality Demos • Exporting • Change Notification Settings • Changing Password • Adding new opportunities / contacts • Sending a password reminder
Jean Courtney Ministry of Education
Local Mini-Site Discussion • What must a local mini-site have to be successful in your community? • What could a local mini-site have on it going forward? • What are some ideas on promoting your local site?
Evolution of the Local Site • September 2008 – Alpha Launch • December 2008 – Beta Launch • April 2009 – Final Launch
Local Site Usage To Date • Over 75 articles posted • Comprising news & events from across the province
Local Site Principles • Choice of design: two designs to start with more to come • Fully-featured website with unlimited amount of content • Simple template – just start filling in the blanks • Advanced controls as you learn – customize everything to your liking • Support for French local sites
Demos • Demo: News & Event Rotators • Demo: Making Edits • Adding a news item • Adding an event • Adding a new page • Uploading an image • Adding a youtube video
6. Group Discussion: Employer Recruitment & Utilization Strategies
Discussion Questions • What recruitment strategies have been effective in your community? • How do you ensure employers feel valued? • How can we help going forward?