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Learn about how Chester Zoo monitors and improves customer service for internal and external customers. Explore the types of complaints received, monitoring methods, and strategies for enhancing customer satisfaction.
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Customer Service Unit 11 Pass 5
Chester Zoo Produce a PowerPoint that explains how the zoo monitors and evaluates customer service and how this can improve customer service for both internal and external customers
Using the Chester Zoo PowerPoint • Describe the type of complaints the zoo receives • Explain how the zoo monitors and evaluates customer service (mystery shoppers, customer questionnaires, customer complaints, comparison with other providers like museums, etc, etc)
M3 and D2 • Explain how the zoo can improve customer service by monitoring and evaluating what they do • Make the link between knowing what customers feel about the zoo and using this information to improve what they do (explain the link) • Explain how this helps three types of customer (1) customers like me and you, (2) the zoo itself as a customer and (3) the employees as customers