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TAAC2K

TAAC2K. Just Say “NO” to Page Turners. TAAC2K. Agenda Speaker Introduction/Background Audience Survey Page Turner Defined Why, Why, Oh Why? Some Examples Concepts and Strategies for Building Better eLearning Yeah, But . . . Conclusion/Discussion/Q & A.

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TAAC2K

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  1. TAAC2K Just Say “NO” to Page Turners

  2. TAAC2K • Agenda • Speaker Introduction/Background • Audience Survey • Page Turner Defined • Why, Why, Oh Why? • Some Examples • Concepts and Strategies for Building Better eLearning • Yeah, But . . . • Conclusion/Discussion/Q & A

  3. BS Industrial Tech. IL. State ‘88 MS Industrial Training IL St. ‘92 10 years training & interactive media dev. experience Dozens of projects from 2 min. to 33 hours in runtime Authorware 2.0, 1993 LearningSpace, Dreamweaver, Director Instructor MA CBT course 50% ID, 50 % Dev. Speaker-eLearning Conf. US & Europe Introduction: Who the heck is Mark Steiner???

  4. Audience Survey • Corporate/Academic mix • Project Manager/ID/Developer mix • Number of Interactive Media Projects • Number of eLearning Projects • Average project sizes ($, runtime) • Rating of eLearning process and project management knowledge

  5. A Quote . . . • Learning is not attained by chance. It must be sought for with some ardor and attended to with some diligence. –Abigail Adams

  6. Page Turner Defined • What’s a “Page Turner”? • Definition • page-turn·er (páj-tûr ner) n. Informal A very interesting, exciting, or suspenseful book, usually a novel: “The book is a page-turner”. • History • Example

  7. Another Quote . . . • There is always an easy solution to every human problem: neat, plausible, and wrong. –H. L. Mencken

  8. Why, Why, Oh Why? • Why are there so many Page Turners? • They’re easy to build. • The number of individuals with “Instructional Designer” printed on their resume greatly exceeds the actual number of true Instructional Designer’s. • Misconception: Information=Training

  9. And Another Quote . . . Where were you when the page was blank? –Truman Capote - response to John Huston's criticism of his script

  10. Some Examples • A simple example from yesterday • So can there never be a “Next” button? • What about EPSS? • What if there wasn’t a “Next” button?

  11. Concepts and Strategies for Building Better eLearning • More complex designs require more robust processes . . . • Rapid Prototyping • Gaming Strategies • Performance-based Design • Expectation Failure

  12. Concepts and Strategies for Building Better eLearning • Rapid Prototyping • What is it? • A good early rapid prototype session will reveal many problems or failure points in the initial design . . . • Client Immersion and Involvement • Key Stakeholder Involvement • User Focused • SME Involvement • Iterative Process

  13. Concepts and Strategies for Building Better eLearning • Gaming Strategies • Engagement • Intrinsic Interactivity • Mimic Reality • Risk/Reward • Competition • Fun!!!

  14. Concepts and Strategies for Building Better eLearning • Performance-based Design • Focuses on the tasks and behaviors that an employee must perform on the job. • Involves job simulation, but with interventions occurring upon trainee errors or failures. • Expectation Failure • People expect something to occur or behave in a certain way. • Let the user attempt the task the way they think they should, but intervene at the expectation failure and explain the repercussions of their actions. • “Intelligent Backbone”: The backbone is an expert knowledge system that is built into the system, by inputting scenarios, case studies, and possible responses and outcomes.

  15. Yet Another Quote . . . It is nothing to bring a picture in on schedule or under budget. The hard part is making a good picture - I don't care what your budget is! –Blake Edwards

  16. Yeah, but . . . • It’s more expensive. • It requires more people/effort (both from the client and development team). • It’s much harder work. • So, why then? • What is your desired outcome? • Be an advocate for the learner.

  17. Some Concluding Remarks • There is a lot of poorly designed eLearning in the marketplace. • It probably will stay that way for awhile. • Stand up for the learner and your profession. • Educate your team, your boss, and your clients of the value of saying “NO”!

  18. Hopefully, you found this engaging and informative . . . Questions & Answers

  19. Thank you for your time! THE END Thank you!

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