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The 30 Second Pitch/Hook

The 30 Second Pitch/Hook. What is my service, product, company, or cause? What problem do I solve (or what demand do I meet)? How am I different? Why should you care?. What is my service, product, company, or cause? What problem do I solve (or what demand do I meet)? How am I different?

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The 30 Second Pitch/Hook

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  1. The 30 Second Pitch/Hook What is my service, product, company, or cause? What problem do I solve (or what demand do I meet)? How am I different? Why should you care? What is my service, product, company, or cause? What problem do I solve (or what demand do I meet)? How am I different? Why should you care? Remove this slide before presenting. Placeholder only! Can you imagine getting dressed in the dark everyday? How would you look? How would others perceive you? How self conscious would feel? With over 10,000,000 Americans suffering from colorblindness getting dressed in the dark is a reality. Our business, Made For The Shade, is a product that helps those that are colored blind and enable them to dress themselves. Ryah & Keena, 2010 1st Place Competition Winners

  2. Business Name(Logo) Entrepreneur’s Name Grade Age

  3. Business Strategy

  4. Business Profile Insert an image of your product (or service) here! Type of Business Service, Retail, Manufacturing, or Wholesale Product/Service Description List unique features of your product/service • Business Structure • Sole Proprietorship, Partnership, Limited Liability Corporation, Corporation

  5. Business Opportunity Describe the Opportunity • Explain how your business meets a demand or solves a problem • Describe the benefits of your product/service to consumers • Describe the consumer who will purchase your product/service Qualifications List 3 reasons why you are qualified to run this business   

  6. Market Analysis Total Population Where are you planning to market your product/service? What particular city, zip code, or neighborhood? (Look at http://www.zipskinny.com, http://www.census.gov (click on American FactFinder) Insert total population here(A) Target Market What gender are you targeting (if applicable)? What age group are you targeting? What is the average household income (HHI) of the group you’re targeting? % of population in target age & gender x Total Population (A) = (B) % of people surveyed who are interested in your product/service x Target Market (B) = Potential Market Size Survey people that are in your target market. What are the results of your market research survey?

  7. Promotional Plan Awareness Purchase Retention Current & Short Term (1 month –First Year) What tactics will you use to get consumers to know you exist? What tactics will you use to motivate people to buy your product/service? How will you build a long term relationship and get them to return? Monthly cost: $0.00 $0.00 $0.00 Awareness Purchase Retention

  8. Competitive Advantage Your Business Factors Competitor A Competitor B Quality of Product//Service Price Location Brand/Reputation Unique Knowledge

  9. Economics of One Unit

  10. Average Monthly Fixed Costs

  11. Monthly Sales ProjectionsFirst Year Total Units Sold [Units]

  12. Projected Income Statement

  13. Business Responsibility Plan Philanthropy • Describe how your business will give back to the community or support a cause in which you believe. • Explain how your business will support a green environment. Business Goals • What are the next steps you need to take to make your business fully operational? Personal Goals • What sort of education or training can you get to help you with your business?

  14. [Enter your slogan ] Thank you for your consideration of [Enter company name]

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