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WHAT HAVE YOU GOT TO SAY ON THIS?. WHAT IS AN ATTITUDE?. State of mind. Your attitude is your mind set. The way you look at things mentally. Attitudes are evaluative statements. They indicate ones feelings either favorable or unfavorable. HOW ATTITUDE IS AN EVALUATIVE STATEMENT?.
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WHAT HAVE YOU GOT TO SAY ON THIS?
WHAT IS AN ATTITUDE? • State of mind. • Your attitude is your mind set. • The way you look at things mentally. • Attitudes are evaluative statements. • They indicate ones feelings either favorable or unfavorable.
HOW ATTITUDE IS AN EVALUATIVE STATEMENT? • It reflects how one feels about something. For e.g.- - I like social networking. - I don't want to work here. - life is very complex.
COMPONENTS OF ATTITUDE • COGNITION • THOUGHTS • MY JOB IS INTERESTING. • AFFECTIONS • FEELINGS. • I LOVE MY JOB • BEHAVIOR • ACTIONS & REACTIONS. • WORKING WITH A SMILE.
FORMATION OF ATTITUDES SOCIAL LEARNING DIRECT EXPERIENCE POSITIVE NAGATIVE FAMILY PEER GROUP CULTURE
JOB RELATED ATTITUDES JOB SATISFACTION JOB INVOLVEMENT ORGANIZATIONAL COMMITMENT
VARIED ATTITUDES OPTIMISTIC PESSIMISTIC
Attitude is never static It is ongoing dynamic perceptual process